What are the responsibilities and job description for the Head of Creator Partnerships & Influencer Marketing Job at Fitt Talent in San Fr position at Fitt Talent?
Fitt Talent Partners is a specialized recruitment firm for top health and wellness companies.We're filling this role for a client, a longevity-focused, preventative healthcare platform.Job DescriptionWe are seeking a dynamic and mission-obsessed Head of Creator Partnerships and Influencer Marketing to join our team. In this unique, high-impact role, you will have the opportunity to shape our growth efforts and help Superpower reach millions of people.ResponsibilitiesBuild and Scale an Influencer Engine : Develop and operationalize a scalable system for sourcing, onboarding, and managing influencers across multiple channels.Design workflows, tools, and playbooks to ensure consistent campaign execution at scale.Resource Allocation and Channel Strategy : Strategically allocate resources across various creator segments and platforms to maximize ROI.Identify high-potential channels and creators to prioritize efforts, balancing reach, engagement, and conversions.Creator Engagement and Value Proposition : Craft compelling value propositions that resonate with creators and inspire long-term collaboration.Develop messaging and programs to attract top-tier talent while maintaining authenticity and alignment with the brand.Experimentation and Innovation : Lead rapid iteration cycles to test and refine campaign strategies, formats, and channels.Analyze data from experiments to uncover insights, scale winning strategies, and pivot when necessary.Campaign Execution : Manage the execution of influencer campaigns, including briefing, content approval, and performance monitoring.Ensure alignment between creator content and brand objectives while maintaining creative freedom for influencers.Performance Analytics and Reporting : Develop and maintain detailed dashboards to track the performance of influencer campaigns against KPIs.Translate data insights into actionable recommendations for continuous improvement.Requirements Experience : 5 years of hands-on experience in influencer marketing, creator partnerships, or a related field, with a proven track record of driving measurable results.Demonstrated success in building scalable systems for influencer activation and campaign management.Industry Knowledge : Deep understanding of influencer marketing platforms, creator behaviors, and conversion-driven strategies across key social channels (e.g., Instagram, TikTok, YouTube).Experience experimenting with various creator verticals, from micro-influencers to top-tier talent.Skills and Competencies : Strong analytical skills with the ability to use data to inform decisions and optimize performance.Exceptional communication skills for crafting persuasive pitches, creator onboarding, and cross-functional collaboration.Creative problem-solving abilities to design and iterate innovative campaign systems and strategies.Mindset : High agency, results-driven, and resourceful in achieving ambitious goals with limited resources.Entrepreneurial spirit with a bias toward experimentation and continuous improvement.
