What are the responsibilities and job description for the Marketing Director position at Five Star Parks and Attractions?
Marketing Director Location : Remote Position Type : FT Salary
Company Overview :
Five Star Parks & Attractions, a trailblazer in the amusement and hospitality industry, is more than an industry leader; it's a dynamic workplace where joy and excellence converge. Actively involved in creating vibrant amusement park locations, we are the force behind superior entertainment experiences and lasting success. With a proud portfolio of unparalleled FEC brands, we ensure unforgettable moments at every location. Our commitment to safety, trust, and pride in our work creates a warm and inclusive environment where guests are treated like friends. At Five Star Parks & Attractions, we embrace empathy, acknowledge possibilities for all, and celebrate the unique payoff for each individual guest. Join us in a workplace that's not only safe & secure but also FUN , where every day is a joyful adventure.
Job Summary :
The Marketing Director is responsible for leading, developing, and executing highly targeted marketing initiatives across multiple platforms. This role reports directly to the SVP of Sales and Marketing. The role oversees the creation and management of digital campaigns, promotional content, and brand development strategies to ensure the effectiveness of park-level branding and marketing efforts. They will lead and mentor a team of brand managers while ensuring high standards in design, content quality, and data-driven decision-making.
Accountabilities :
- Produce ideas for promotional events or activites and organize efficiently.
- Design and implement comprehensive marketing strategies to create awareness of Five Star's business activities.
- Conduct general market research to keep updated of recent trends and competitors movements.
- Become the organizations agent towards external parties such as media, stakeholders and clients and build strategic relationships.
- Participate in the development of branding and corporate identity initiatives.
Principle Duties and Responsibilities :
Skills / Competencies Required :
Education, Qualifications and Experience :
Five Star Park & Attractions is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factors.
We actively promote diversity and inclusion within our workplace and encourage candidates of all backgrounds to apply.
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