Marketing Technology Solutions Senior Manager

At Lumen in Topeka, Kansas, United States

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Job Description

About Lumen

Lumen connects the world. We are igniting business growth by connecting people, data, and applications – quickly, securely, and effortlessly. Together, we are building a culture and company from the people up – committed to teamwork, trust, and transparency. People power progress.

Lumen’s commitment to workplace inclusion and employee support shines bright. We’ve made the Newsweek 2024 Greatest Workplaces for Diversity list and achieved a perfect score of 100 on the Human Rights Campaign Corporate Equality Index (CEI) for the fifth consecutive year. Plus, we’re the top employer in the communications and telecom industry, ranking 12th overall across all industries in The American Opportunity Index.

We’re looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.

The Role

The Marketing Technology Solutions Senior Manager for Public Sector drives the creation and delivery of unique market positioning and sales enablement materials for our Public Sector portfolio of solutions. The ideal candidate will have in-depth knowledge and experience in the Public Sector space along with a passion for technology, a life-long approach to learning, and a collaborative nature that works with multiple resources to identify and develop valuable customer outcomes from highly technical inputs.

The Marketing Technology Solutions Senior Manager is expected to be the subject matter expert in GTM strategy, product launches, and ABM campaigns, including demonstrating expertise of market trends that drive Public Sector buying decisions. The candidate will leverage their understanding of the customer, market, and product portfolio to craft unique go-to-market messaging, produce sales training, and collaterals. This is primarily a content creation role.

This is a highly visible role across the organization that will require collaboration with cross-functional teams including Product Management and Product Development, Marketing Communications (lead-gen campaigns), Corporate Communications, Sales Enablement and Training, Analyst Relations, as well as the Commercial Enablement.

To meet these requirements, the candidate must first have an expert-level understanding of networking technology within the Public Sector industry. Second, they must be familiar with messaging the value of these solutions to multiple tiers of decision-makers. And finally, they must possess communication channel experience to create and package marketing messages targeting a variety of customer and prospect personas.

Location

This is a remote opportunity open to candidates located anywhere in the US.

The Main Responsibilities

• Develop product positioning, value proposition, and messaging that differentiates our product to our key target audiences in support of Public Sector ABM campaigns.
• Create content assets (white papers, web copy, data sheets, etc.) for the Public Sector audience.
• Plan the go-to-market launch strategy for new products, new integrations, and feature releases, and manage all cross-functional product marketing efforts.
• Collaborate with sales, development, partnerships, and success to ensure the feedback from our customers is documented and included in the product roadmap and development plan.
• Provide development teams with direction and content messaging within the Networking Portfolio.
• Develop written & video product assets and provide subject matter expertise for all marketing campaigns and efforts.
• Communicate the value proposition of the products to our sales team and work with the design team to develop the sales materials / tools that support the selling process of our products.
• Find ways to creatively surface and automate the promotion of product-related revenue drivers.
• Must be willing to travel and attend in-person tradeshows with customers occasionally.
• This is a key product marketing role and requires a self-starter with strong experience in organization, communication, and execution of marketing needs. You don’t wait for others to tell you what to do - you figure things out on your own. You ask questions. You get clarity. You do what’s best for the customer.

What We Look For in a Candidate

Compensation

The starting salary for this role differs based on the employee’s primary work location. Employees typically do not start at the top of the range, though compensation depends on each individual’s qualifications.

Location Based Pay Ranges

As with the pay range variety that’s based on the region of a country, specific offers are determined by various factors such as experience, education, skills, certifications, and other business needs.

Requisition # : 334588

If you are selected for a position, there will be a background screen, which may include checks for criminal records and / or motor vehicle reports and / or drug screening, depending on the position requirements. For more information on these checks, please refer to the Post Offer section of our FAQ page (https : / / jobs.lumen.com / i / global / en / faqs). Job-related concerns identified during the background screening may disqualify you from the new position or your current role. Background results will be evaluated on a case-by-case basis.

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

We are committed to providing equal employment opportunities to all persons regardless of race, color, ancestry, citizenship, national origin, religion, veteran status, disability, genetic characteristic or information, age, gender, sexual orientation, gender identity, gender expression, marital status, family status, pregnancy, or other legally protected status (collectively, “protected statuses”). We do not tolerate unlawful discrimination in any employment decisions, including recruiting, hiring, compensation, promotion, benefits, discipline, termination, job assignments, or training.

Disclaimer

The job responsibilities described above indicate the general nature and level of work performed by employees within this classification. It is not intended to include a comprehensive inventory of all duties and responsibilities for this job. Job duties and responsibilities are subject to change based on evolving business needs and conditions.

Salary Range

Salary Min : 111480

Salary Max : 172100

This information reflects the anticipated base salary range for this position based on current national data. Minimums and maximums may vary based on location. Individual pay is based on skills, experience, education, and other factors.

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Salary : $111,480 - $148,630