Demo

Sr Sales Planning Strategy Manager- CPG

Flora Food Group
Hackensack, NJ Full Time
POSTED ON 2/21/2025
AVAILABLE BEFORE 4/19/2025

About Flora Food Group

We offer consumers a compelling choice in four growing categories: butters and spreads, creams, liquids and cheeses. We hold leadership positions in many of the 100 countries we operate in, with iconic brands including Flora, Becel ProActiv, Blue Band, Country Crock, I Can't Believe It's Not Butter, Rama, and Violife, together with our local brands and Professional business.

Global branded food champion Flora Food Group, offers the next generation of delicious, natural, nutritious food. Our products are more affordable and more sustainable than their dairy equivalents.

Location- Hybrid 2/3 days per week in Hackensack, NJ with a shuttle from NYC

Compensation Range- Base salary from 150K-175K, depending on experience

About the Role!

We are seeking a Sr. Sales Planning / Strategy Manager to execute our plans for one of our key segments (Spreads and/or Violife). The candidate will need to have a deep understanding of the traditional customer landscape as well as rising channels such as natural specialty, food service and B2B. This role is charged with developing an annual planning process across all 4 P's with the field to drive significant growth on the brand across all channels through strong collaboration with our marketing and operations teams in the US. The candidate is required to partner seamlessly and effectively cross functionally and motivate multiple internal and external stakeholders.

This candidate will need to be able to work in a fast-paced environment with multiple stakeholders developing compelling stories for the field and customers. This individual will report to the Head of Sales Planning.


The Primary Responsibilities Include

  • Lead the execution of the sales plans across the portfolio for one of Flora's key business segments (Spreads or Violife- we have 2 roles open)
  • Lead the S&OP process from a sales perspective working with the cross-functional team to provide best in class forecasts
  • Develop pricing strategies and ensure clarity on executional excellence of the brands with the intent to grow sales and share.
  • Ensure opportunities with customers/channels are acted and maximized for share growth and profitability
  • Responsible for the annual trade budget including driving promotional efficiency and effectiveness
  • Collaborate and develop strong relationships with Sales teams, brokers, and marketing counterparts to build mutually beneficial programs and promotions in a timely manner.
  • Set KPIs for the business, align profitability expectations and ensure execution across the organization
  • Collaborate with our global innovation team and local marketing team to develop new items for the US market
  • Participate in customer meetings including line reviews, product sell-ins and other topics.
  • Collaborate extensively with supply chain partners to ensure excellent customer service and communication to the Sales teams and Brokers
  • Co-management of the integrated business plan with cross functional leaders in marketing, finance and supply chain
  • Directly manage one direct report

Minimum Requirements

  • Bachelors degree required; MBA preferred
  • 10 years' Consumer Products experience
  • Strong understanding of working in a HQ environment, field sales office, or both
  • Proficient in MS Excel, PowerPoint and POS Reporting systems (Nielsen / IRI).
  • 2 years of People management experience
  • An entrepreneurial mindset.

Skills / Other Personal Attributes Required

  • Strong data & analytical capabilities.
  • Passion for food and strong interest in plant-based products
  • Must be able to effectively communicate with multiple levels of management, internally and externally.
  • Must be skilled in verbal and written communications.
  • Must be results oriented with a strong focus on value creation.
  • High level of interpersonal skills working with and leading cross-functional teams
  • Strong organization and project management skills.
  • Strong attention to detail, follow-up and accountability.
  • Flexible with the ability to adapt to organizational changes and ambiguity.
  • Location: Office headquartered in Hackensack, NJ
  • Travel: 20%

If you are a highly organized and like a fast past team, have a passion for delivering successful projects, we encourage you to apply for this exciting opportunity

What's next

If this position sounds interesting, please hit the apply button now!

We understand your resume might not be up to date and recommend that you apply with what you have or your LinkedIn Profile. Flora Food Group is dedicated to building an inclusive and diverse workplace, we understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles. 

Flora Food Group is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.

No personal characteristics should be a barrier to joining Flora Food Group. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.

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