What are the responsibilities and job description for the Admissions Advisor Distance Learning position at Florida National University?
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Position Overview :
Identify, recruit and generate qualified potential student leads specifically targeting the corporate market segment in the Miami Dade and Broward Counties. Develop, foster and promote outreach activities within the community to create exposure and branding of the institution.
Key Responsibilities :
Position Responsibilities :
1. Obtain a thorough knowledge of the objectives, requirements, and content of all programs of study offered by the college to present complete and information to prospective students and organizations that are business and community related.
3. Work closely with the institution’s academic and administrative personnel to target corporate recruitment efforts on the specific needs of program requirements.
5. Identify, recruit and generate qualified potential student leads from the corporate market segment meeting the expectations set by the institution. A qualified lead is one where the potential student meets the enrollment requirements of the given program, he / she has decided to pursue.
6. Develop, revise and adapt presentations, correspondence and collateral materials used to address market needs and / or changes.
7. Target specific market segments / corporations by visiting organizations, making presentations based on specific market / corporate needs and inputting potential student information into the Campus-Vue system.
8. Develop, maintain and submit to Marketing Director, DOA and ADOA weekly and daily reports that include organizations visited, presentations given and leads generated and input.
Submit a weekly mileage report for reimbursement purposes for organizations visited throughout the week.
10. Participate in recruitment activities such as educational fairs, career days, festivals, and any other activities to promote develop and maximize enrollment opportunities. This activity may fall on any day including weekends and after regular work hours.
11. Maintain a leads management program, which includes number of qualified leads, follow-up calls, and number of enrollments.
12. Must have an average a minimum of one enrollment per week.
13. Evaluate and recommend recruiting materials and marketing capabilities in attracting future university students
14. Spearhead demographic research to determine target schools for recruitment
15. Establish metrics to measure effectiveness of recruitment strategy
16. Recommend changes as needed to target appropriate student population in different high schools
Department of Defense Responsibilities :
Requirements :
1. Bachelor’s, or master’s degree
2. English / Spanish required
3. Customer Service and teamwork skills
4. Knowledge of marketing and sales techniques.
5. Public Relationship and event planning experience.
5. Knowledge of public and private secondary and post-secondary educational system