What are the responsibilities and job description for the Advertising Engineer position at Fluency - Digital Advertising Operating System?
Team Overview:
Our team is detail-oriented and extraordinarily passionate. We thrive on designing simple and scalable solutions to complex technical problems and delivering a leading enterprise software platform for our customers. We are looking for exceptionally ambitious and communicative hands-on individuals who are comfortable working with a dynamic team, experience working in a fast-paced environment, and who have the passion and skills to take our company to the next level.
Job Summary:
An Advertising Engineer is a highly technical digital advertising expert who also possesses the ability to navigate strategic, business-level interactions. Serving as the main point of contact between Fluency and its Clients, Advertising Engineers are integral in delivering our unique world-class client experience. From an executional perspective, this position will be expected to be the main point of contact for priority properties, owning and managing the client relationship while also analyzing and optimizing said client’s digital marketing campaigns (Search, Social, Display) to deliver campaign performance at scale.
Our commitment to value-driven client service begins with the prioritization of; Ideation, Creativity, Relationships, and Strategy. As such, Advertising Engineers curate the Fluency experience via: guiding clients through onboarding, structuring and managing key stakeholder relationships, and proactive implementation of Fluency value props at every level of the client business. The Advertising Engineer will also drive forth client’s business goals, solve for operational challenges leveraging the Fluency platform, and identify additional opportunities to maximize fluency’s impact on their business.
Advertising Engineers must possess a hybrid skill-set to include both operational and executional competencies. Operational competencies include, but are not limited to; the ability to nurture relationships with stakeholders up to the C-suite and down to property level, management of key projects / timelines, business strategy conversations, and cross-org collaboration.
External Role Duties:
Fluency provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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Our team is detail-oriented and extraordinarily passionate. We thrive on designing simple and scalable solutions to complex technical problems and delivering a leading enterprise software platform for our customers. We are looking for exceptionally ambitious and communicative hands-on individuals who are comfortable working with a dynamic team, experience working in a fast-paced environment, and who have the passion and skills to take our company to the next level.
Job Summary:
An Advertising Engineer is a highly technical digital advertising expert who also possesses the ability to navigate strategic, business-level interactions. Serving as the main point of contact between Fluency and its Clients, Advertising Engineers are integral in delivering our unique world-class client experience. From an executional perspective, this position will be expected to be the main point of contact for priority properties, owning and managing the client relationship while also analyzing and optimizing said client’s digital marketing campaigns (Search, Social, Display) to deliver campaign performance at scale.
Our commitment to value-driven client service begins with the prioritization of; Ideation, Creativity, Relationships, and Strategy. As such, Advertising Engineers curate the Fluency experience via: guiding clients through onboarding, structuring and managing key stakeholder relationships, and proactive implementation of Fluency value props at every level of the client business. The Advertising Engineer will also drive forth client’s business goals, solve for operational challenges leveraging the Fluency platform, and identify additional opportunities to maximize fluency’s impact on their business.
Advertising Engineers must possess a hybrid skill-set to include both operational and executional competencies. Operational competencies include, but are not limited to; the ability to nurture relationships with stakeholders up to the C-suite and down to property level, management of key projects / timelines, business strategy conversations, and cross-org collaboration.
External Role Duties:
- Own post-onboarding client relationships at all levels within your client’s organization, from the property level up to the corporate marketing team level
- Conduct and lead strategy calls, weekly syncs, ongoing training with clients and their end clients (Property Managers)
- Leverage Fluency platform to execute advertising and analyze performance, while also proposing and executing improvements across various advertising channels
- Identify, recommend, and support opportunities for client growth and improvement, to include; strategy, performance, and business efficiency
- Help clients build and refine various complex advertising strategies
- Deeply understand your client’s business, financial and operational profiles
- Provide expert Fluency consultation and train users on how to leverage Colab
- Potential travel once per quarter
- Work in tandem with Enterprise team members to fully support our clients and ensure client retention and growth where possible
- Develop and execute client specific engagement strategy
- Create and manage tickets on customer issues and platform feature requests from submission to resolution
- Articulate client growth opportunities / strategy, revenue insights, etc
- Play an active role in internal process creation and refinement and contribute towards product ideation
- QA new releases and provide actionable feedback to the Fluency products organization
- Minimum (2) years hands on paid media experience
- Experience leading advertising performance review calls with clients
- Experience communicating with C-Level executives
- Project management experience
- Experience building and managing complex digital advertising campaigns
- Strong communication, time management, critical thinking and problem solving skills
- 2 year in the Multifamily industry
Fluency provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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