Business Development Manager

The Business Development and Sales Manager position will provide technical expertise, who can deliver high quality error-free work based on established standards, guidelines, and procedures in a fast-paced environment. The position will require patience and willingness to handle multiple tasks with technical and analytical processes.

Essential Functions

• Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services.
• Develops and manages sales/marketing operating budgets
• Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.
• Develops and recommends new markets and industries along with suggestions to pricing strategy to produce the highest possible long-term market share.
• Ensures effective control of marketing results and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
• Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.
• Proactive with branding and social media marketing strategies
• Monitors competitor products, sales and marketing activities.
• Establishes and maintains relationships with industry influencers and key strategic partners.
• Guides preparation of marketing activity reports and presents to executive management.
• Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.
• Directs sales forecasting activities and sets performance goals accordingly.
• Directs staffing, training, and performance evaluations to develop and control sales and marketing programs.
• Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.
• Represents company at trade association meetings to promote product.
• Meets with key clients and maintain relationships, negotiate and close deals. Coordinates liaison between sales department and other sales related units.
• Analyzes and controls expenditures of division to conform to budgetary requirements.
• Assists other departments within the organization to prepare manuals and technical publications.
• Prepares periodic sales report showing sales volume, potential sales and presentations, and areas of proposed client base expansion.
• Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.
• Directs industry research and development
• Review RFP / RFQs; prepare drafts, and proof responses for submission

Competencies

• Strong collaborative, organizational, communication, writing, and problem-solving skills.
• Expert Technical Capacity.
• Teamwork Orientated.
• Strong Dedication, Creativity, and High Energy outlook; willingness to go above and beyond.

Supervisory Responsibility

This position may have supervisory responsibilities.

Work Environment

This job operates in a professional office environment. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

This is largely a sedentary role; however, this position would require the ability to carry marketing materials into trade shows. Marketing materials can be multiple cases and up to 50 lb. at a time.

Position Type/Expected Hours of Work

This is a full-time position which will typically involve 50 hours a week. Due to the nature of the job, the employee must be available on-call early/late hours to deal with delays, bad weather and client/ customer emergencies.

Travel

Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected. This position must be willing and able to travel to various trade shows. Percentage of Travel is estimated at about 10-30% but can vary based on projects and functions.

Required Education and Experience

Bachelor’s degree in business development or marketing or related in industry business development and/or research and development experience.