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Associate Director of Marketing and Communications

Foley Hoag LLP
Boston, MA Full Time
POSTED ON 2/22/2025
AVAILABLE BEFORE 5/22/2025

Working closely with the Chief Business Development Officer and firm leadership, the Associate Director of Marketing and Communications will drive Foley Hoag's marketing, communications and branding strategies forward in alignment with the firm's strategic goals. The candidate should have a deep understanding of market trends, target audience behavior, and the ability to adapt strategies accordingly.

Key Responsibilities :

  • Work closely with Chief Business Development Officer to outline a long-term marketing plan to achieve firm goals, communicating the firm's distinct value proposition and engaging our target audiences.
  • Assist Chief Business Development Officer with hiring, managing and inspiring a strong team of marketing and communications professionals.
  • Oversee the firm's media and social media relations strategy, ensure successful plan deployment and message consistency.
  • Continue to evolve and evaluate the firm's marketing technology infrastructure, review and assess technology-based platforms that can enhance marketing and business development performance by increasing audience engagement and improving internal efficiencies and effectiveness. Collaborate with the CIO to establish appropriate marketing technology infrastructure.
  • Oversee the maintenance and continual updates to the firm's website, ensuring that it accurately represents the services provided by the firm, enhances our brand, and reflects the firm's professional image; increase effective marketing practices including web-optimization and SEO.
  • Oversee global schedule of events and manage volume to meet resource availability.
  • Meet regularly with direct reports to assess and manage workloads, ongoing project prioritization, and resolve coverage needs.
  • Support team training and professional development objectives.

Requirements :

  • Minimum 8-10 years' experience in a marketing and / or business development role in a professional services firm; experience working directly with senior management of a professional services firm desired;
  • Demonstrable ability to manage teams of professionals and simultaneous projects and initiatives and build rapport with constituents across the organization.
  • A strong proficiency in budget planning, allocation and monitoring is important.
  • Strong verbal and written communication skills as well as the ability to persuade, inspire, influence, and engage with a variety of audiences.; and
  • Bachelor's Degree, preferably in marketing, communications or a related field.
  • Competencies :

  • Demonstrates strategic leadership through data-driven decision making, agile prioritization, and a track record of delivering results while fostering an inclusive team environment
  • Thrives in fast-paced environments, bringing innovative solutions and calculated risk-taking to drive business growth
  • Successfully manages complex cross-functional initiatives, building consensus among diverse stakeholders to achieve organizational objectives
  • Leverages deep analytical capabilities to transform data into actionable business insights
  • Skilled relationship builder who excels at collaborative problem-solving and conflict resolution
  • Articulates complex ideas with clarity and confidence across written, verbal, and presentation formats
  • Exceptional project management skills with meticulous attention to process optimization and quality control
  • About Foley Hoag

    Founded in 1943, Foley Hoag has established a lengthy record of success in the innovation industries of life sciences, health care, technology, energy / renewables and cannabis. Regardless of the intricacy of the matters, we provide clients with creative, strategic legal advice tailored to their specific goals.

    Our people define us. From our offices in Boston, Washington DC, New York, Denver, and Paris, more than 350 lawyers and 260 professionals in business services exhibit authentic collegiality, genuine respect for each other, and the drive to deliver exceptional client service. Foley Hoag has received numerous honors and rankings including 21 national rankings and 41 regional rankings in Best Lawyers' 2024 edition of the "Best Law Firms"

    Since our founding, Foley Hoag has been a leader and catalyst for change in the legal industry and beyond. We value the diversity of perspectives and experiences that enrich our work and our world and seek to hire the best lawyers and business services professionals, regardless of religions, race, gender, or any other factor. We strive every day to ensure everyone at Foley Hoag feels valued through career development, affinity groups, mentorship programs, culture and community-building events and more. We offer a competitive compensation and benefits package, and a connected, challenging, professional, and fun place for you to thrive in the next chapter of your career. Visit our website to learn more about culture and opportunities at Foley Hoag LLP.

    The compensation range is $195,000 to $244,000 commensurate with related experience and qualifications. The salary of the candidate selected for this role will be set based on a variety of factors, including but not limited to internal equity, experience, specialty, and training. The above salary range (or hiring range) represents the firm's reasonable estimate of the range of possible compensation at the time of posting.

    Employment agencies and search firms : Search firm submissions are not requested nor considered for this position. We do not pay agency fees when speculative and unsolicited candidate profiles are submitted. Please be advised at this time we are not considering new agreements with search firms / agencies not currently on our preferred supplier list for Business Services Professionals recruitment

    Salary : $195,000 - $244,000

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