What are the responsibilities and job description for the Marketing Technology (CRM) Specialist position at Foley & Lardner LLP?
Overview
Foley & Lardner LLP is a great place to work because of what we do and how we do it. Here, your unique perspectives, experiences, and abilities will be embraced and developed, so you can excel. Being a part of Foley means having the opportunities and resources necessary to gain experience, advance professional goals, and forge meaningful connections. It’s a place where you can build your career and enjoy professionally satisfying work. We have over 2,300 people who are #HappyatFoley, and we think you will be too.
The Marketing Technology Specialist will be responsible for the day-to-day administration and analysis of data stored within Foley’s Customer Relationship Management (CRM) system. This position will also support the firm’s email marketing system and experience database, and responsibilities include ensuring complete and accurate data in the appropriate systems of record, starting with our CRM system. This person must have keen attention to detail and good judgment to help review and consolidate duplicative data and create technology solutions to maintain data over time through automation and where necessary, manual processes. The Specialist should be highly focused on finding ways to use strategic data to give Foley & Lardner a competitive advantage in the legal industry as this is a critical role where outcomes could help impact strategic decision making at the firm.
Responsibilities
Foley offers a comprehensive benefit program which currently includes Paid Time Off; Paid Holidays; Medical, Dental and Vision insurance; 401(k) Retirement; Disability and Life insurance; Adoption Assistance; Backup Care for Dependents.
Affirmative Action/Equal Opportunity Employer/M/F/Vet/Disabled.
About Foley & Lardner
Foley is an Am Law 50 law firm consistently ranked among top-tier practices. With over 1,100 lawyers in 26 offices across the United States, Mexico, Europe, and Asia, our market-leading platform includes Corporate, Intellectual Property, and Litigation. Adding depth to our bench strength, we focus on four primary sectors: Energy, Health Care & Life Sciences, Innovative Technology, and Manufacturing. We look beyond the law to focus on the constantly evolving demands facing our clients and act as trusted business advisors to deliver creative, practical, and effective solutions.
For nearly two centuries, Foley has maintained its commitment to the highest level of innovative legal services and to the stewardship of our people, firm, clients, and the communities we serve. While respecting our roots, we’re also continuously looking to modernize all aspects of our business and elevate who we are and what we do, which keeps us focused on the future.
Foley & Lardner LLP is a great place to work because of what we do and how we do it. Here, your unique perspectives, experiences, and abilities will be embraced and developed, so you can excel. Being a part of Foley means having the opportunities and resources necessary to gain experience, advance professional goals, and forge meaningful connections. It’s a place where you can build your career and enjoy professionally satisfying work. We have over 2,300 people who are #HappyatFoley, and we think you will be too.
The Marketing Technology Specialist will be responsible for the day-to-day administration and analysis of data stored within Foley’s Customer Relationship Management (CRM) system. This position will also support the firm’s email marketing system and experience database, and responsibilities include ensuring complete and accurate data in the appropriate systems of record, starting with our CRM system. This person must have keen attention to detail and good judgment to help review and consolidate duplicative data and create technology solutions to maintain data over time through automation and where necessary, manual processes. The Specialist should be highly focused on finding ways to use strategic data to give Foley & Lardner a competitive advantage in the legal industry as this is a critical role where outcomes could help impact strategic decision making at the firm.
Responsibilities
- Handles data clean-up for data in the CRM system, leveraging all tools at our disposal
- Develops best practices guidelines for entering data into the system
- Interprets functional needs and works with developers to ensure appropriate system configuration and modification changes
- Enters data into the system provided by lawyers or other team members on the Business Development and Marketing team
- Ensures system controls are in place to help preserve and enhance the overall quality of data
- Creates and runs reports on a regular basis to provide updated data to various departments
- Creates, manages, and follows data standards, processes and procedures
- Identifies the appropriate data sources for research to ensure accuracy
- Researches and resolves conflicting information
- Communicates with end users to assist in validating information
- Commits to high standards for data quality
- Strives for precision, accuracy and efficiency
- Establishes best practices for data analysis and analytics that ensure ongoing use of data to drive strategic business decisions
- Looks for, implements, and uses tools that help better analyze data available for strategic marketing
- Develops system reports using built-in CRM functionality as well as tools such as PowerBI for visualizing data output
- Provides superior customer service to end users
- Bachelor's Degree required
- Minimum of three (3) years of experience with reporting on data and analytics required
- Experience working with CRM systems strongly preferred
- Professional services firm experience preferred
Foley offers a comprehensive benefit program which currently includes Paid Time Off; Paid Holidays; Medical, Dental and Vision insurance; 401(k) Retirement; Disability and Life insurance; Adoption Assistance; Backup Care for Dependents.
Affirmative Action/Equal Opportunity Employer/M/F/Vet/Disabled.
About Foley & Lardner
Foley is an Am Law 50 law firm consistently ranked among top-tier practices. With over 1,100 lawyers in 26 offices across the United States, Mexico, Europe, and Asia, our market-leading platform includes Corporate, Intellectual Property, and Litigation. Adding depth to our bench strength, we focus on four primary sectors: Energy, Health Care & Life Sciences, Innovative Technology, and Manufacturing. We look beyond the law to focus on the constantly evolving demands facing our clients and act as trusted business advisors to deliver creative, practical, and effective solutions.
For nearly two centuries, Foley has maintained its commitment to the highest level of innovative legal services and to the stewardship of our people, firm, clients, and the communities we serve. While respecting our roots, we’re also continuously looking to modernize all aspects of our business and elevate who we are and what we do, which keeps us focused on the future.
Salary : $62,100 - $101,300
