What are the responsibilities and job description for the Digital Performance Marketing Leader position at ForceBrands?
About the Position
The Digital Performance Marketing Leader will be responsible for developing and executing a comprehensive paid media strategy to drive revenue growth and customer acquisition for ForceBrands.
This position requires a creative, self-starter and results-oriented professional with a strong track record in scaling performance marketing efforts efficiently.
Key Responsibilities
- Paid Media Planning: Develop and execute a comprehensive paid media plan to drive revenue growth and customer acquisition.
- Campaign Optimization: Continuously optimize and improve campaign performance to maximize ROI.
- Team Collaboration: Partner with cross-functional teams to synchronize campaign strategies, product content, and new product launches.