What are the responsibilities and job description for the Performance Marketing Leader position at ForceBrands?
About the Role
This is an exciting opportunity to take your career to the next level and join a fast-paced team dedicated to driving business growth through innovative marketing strategies.
We're looking for a seasoned professional with a proven track record in leading high-performing teams and delivering results-driven marketing solutions. If you have a passion for staying ahead of the curve and are always looking for ways to improve processes and outcomes, we'd love to hear from you!
The ideal candidate will possess:
- A deep understanding of paid media management and expertise in Amazon Ads, Walmart Connect, TikTok Ads, and other key platforms.
- A strong analytical mindset, with the ability to collect and analyze complex data sets to inform marketing decisions.
- Exceptional leadership skills, with the ability to motivate and guide high-performing teams towards common goals.
- A keen eye for creative optimization, with a solid understanding of content strategy and ad format design.
- Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
In this role, you'll have the opportunity to:
- Develop and execute comprehensive marketing strategies that drive business growth and customer acquisition.
- Leverage consumer insights to inform high-impact creative concepts and advertising campaigns.
- Prioritize and allocate resources to maximize ROI and minimize waste.
- Build and maintain strategic relationships with vendors and partners to ensure best-in-class services and support.
- Continuously evaluate and improve processes and workflows to optimize efficiency and productivity.