What are the responsibilities and job description for the Social Media Performance Lead position at ForceBrands?
Marketing Strategy Role
We are seeking a skilled marketing professional to join our team as a YouTube Marketing Specialist. As a key member of our marketing team, you will be responsible for developing and executing a comprehensive YouTube strategy that drives growth and engagement.
Responsibilities
- Develop and execute a YouTube channel strategy that aligns with the company's overall marketing goals
- Optimize video content to improve visibility, engagement, and subscriber growth
- Manage community engagement and ensure compliance with YouTube guidelines
- Monitor analytics and report KPIs to inform content strategies
- Collaborate with internal teams to integrate YouTube efforts with broader brand initiatives
Qualifications
- 2-4 years of marketing experience, preferably in an agency or in-house role
- Strong expertise in social media marketing and video content creation
- Proven project management and time management skills
- Bachelor's degree required
- Hybrid role based in Fairfield County
