What are the responsibilities and job description for the Associate Creative Director [360] position at Forsyth Barnes?

Title : Associate Creative Director [360]

Location : Van Nuys, CA (Hybrid)

Salary : $165,000 - $200,000

Industry : CPG (Baby / HomeGoods)

Brief Overview :

We are searching for an Associate Creative Director to be a trusted and confident partner to the CBO / Creative Director. This full-time, on-site role oversees a full 360, in-house design and production with weekly production supervision of assets in Hong Kong and China. The ACD needs to be a mature, creative problem solver with a strong managerial background in CPG. Working with a scrappy team, we expect this AD not just to provide direction to designers, but also to execute their own ideas.

Job Responsibilities :

Help lead the global creative vision for Munchkin in alignment with marketing, product development, and digital strategies and business objectives.
Concept, design, and produce engaging strategic content and creative assets across a range of brand projects and touchpoints, including video, social and influencer campaigns, marketing and promotional, email, print, branding and logo design, packaging, media and PR programs, and whatever comes next.
Communicate and interact well with team members and supervisors across multiple departments. Work closely and build relationships with Brand Marketing, Global Marketing, Product Development, Ecommerce, and Social Media teams to drive the creative strategy across the Company.
Ensure that brand and visual identity is consistently applied to all collateral and marketing materials across the Company.
Drive creative consistency into global markets in packaging and digital platforms. Ensure consistent application and governance of the brand style guides, internally and externally.
In collaboration with the CBO / Creative Director, provide the vision for photography and direct all photography efforts for use in packaging, social media, and E-commerce.
Ensure execution of a thoughtful creative strategy and positive user interface across multiple digital platforms.
Manage a team of designers and photo / video producers by demonstrating enthusiasm for the creative landscape and new technologies; and contributing strong, inspirational, and relevant creative thinking. Ensure the Creative Team delivers on business objectives.
Other duties as assigned.

Job Requirements :

10 years of experience in a managerial role for design teams with significant emphasis on interactive media at a hypergrowth consumer startup, or beloved CPG brand.

Excellent communication skills. You are crystal clear, transparent, and confident communicating (presenting and selling-in) creative ideas, their rationale, and the specifics of the solutions.

Killer design chops with Advanced Adobe Creative Suite skills, including Photoshop, Illustrator, InDesign, After Effects, and ability to evaluate future tools for team productivity. You have familiarity with Word, Excel and embrace the reality that PowerPoint is a necessary and powerful design tool.

Animation and video production skills and are well versed in the language of the internet and social. You are comfortable executing everything from Insta Stories and organic TikTok campaigns to short and long form videos for optimal reach on all platforms, especially mobile.

You have impeccable taste in and appreciation for the role of music as a storytelling backdrop for motion.

Demonstrate ability to concept across a variety of mediums including social, digital, print, audio, experiential and whatever comes next.

A tried-and-true Rolodex of vendors to lend a hand when needed from copywriters to stylists to video directors and editors.

Social fluency and a solid understanding of how to drive conversation and engagement across social channels.

Strong communication design sensibilities and an understanding of how composition, information hierarchy, color theory and typography work together to drive home a message.

Proven creativity in the Ecommerce space with successful follow through from concept to build.

Ability to prioritize and manage work, adhering to critical project timelines in a fast-paced environment.

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Salary : $165,000 - $200,000

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Associate Creative Director [360]

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