What are the responsibilities and job description for the VP Marketing position at Forsyth Barnes?
Title : VP Marketing
Please double check you have the right level of experience and qualifications by reading the full overview of this opportunity below.
Location : Birmingham, Alabama
Industry : Sports
Salary : $100,000 - $125,000 Benefits
Contact : benjamin.hutchison@forsythbarnes.com
Forsyth Barnes have an exciting VP Marketing opportunity with a sports team that is going from strength to strength both on and off the field. They are looking for a marketing expert to come in and accelerate their brand, fan engagement, ticket sales, and more.
This role will be responsible for managing the strategic planning, execution, and analysis of marketing campaigns, driving operational efficiency, and ensuring smooth coordination between various stakeholders, both internal and external, reporting directly into the President.
Key Responsibilities :
- Oversee the planning, execution, and optimization of integrated marketing campaigns across all channels (digital, social, traditional media, email, events, etc.).
- Manage digital marketing & communications efforts, including team website, social media accounts, email marketing, and mobile app.
- Develop a comprehensive marketing plan aimed at driving revenue, with specific focus on individual ticket sales.
- Develop strategies for increasing fan interaction and growing revenue through digital media.
- Manage and monitor the marketing budget, ensuring effective allocation of resources to maximize ROI across campaigns and initiatives.
Skills & Experience :
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Salary : $100,000 - $125,000
