What are the responsibilities and job description for the Marketing Specialist position at Fortune Brands Innovations?
Company Description
Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too.
When you join Fortune Brands, you become part of a high-performing team who are empowered to think big, learn fast and make bold decisions. We support an inclusive and diverse culture where everyone is encouraged and empowered to be their authentic selves, and where our differences and unique perspectives are a key strength.
Work Environment & Location
- Hybrid Work Model – In-office collaboration Tuesday – Thursday
- Location: Deerfield, Illinois
Job Description
We are seeking Marketing Professionals at multiple levels (Marketing Specialist, Senior Marketing Specialist) to join our growing team in a collaborative and inclusive environment. These roles focus on strengthening brand presence, enhancing customer engagement, and creating meaningful connections across multiple channels.
As part of our marketing community, you will have opportunities to work across wholesale, retail, dealer, sales, and direct-to-consumer markets, helping shape initiatives that support sales, elevate customer experiences, and foster brand loyalty. Your ability to understand customer needs, develop thoughtful campaigns, and collaborate with teams across the business will be key to success in this role.
We value individuals who can Think Fast by using insights and creativity to drive impactful strategies, Work it Together by building strong relationships and working cross-functionally, and Make the Hard Call by balancing customer needs with business growth in a thoughtful and empathetic way.
Key Responsibilities by Level
Marketing Specialist (2-5 years’ experience)
- Assist in developing and executing marketing campaigns that resonate with customers.
- Create and manage marketing materials, content, and brand messaging that tell a compelling story.
- Support trade shows, events, and community engagement initiatives that bring people together.
- Conduct market research and customer insights analysis to understand trends and opportunities.
- Think Fast by applying insights to refine messaging and marketing efforts in real-time.
- Work it Together by collaborating across teams to ensure brand consistency and shared success.
- Make the Hard Call by prioritizing strategies that create lasting connections and impact.
Senior Marketing Specialist (Mid-Level, 5-7 years’ experience)
- Lead multi-channel marketing programs and customer engagement initiatives that foster brand loyalty.
- Develop campaign strategies and messaging that align with company values and customer needs.
- Analyze marketing performance data and customer insights to refine and optimize programs.
- Manage budgets, trade shows, and vendor partnerships to support impactful execution.
- Think Fast by adapting strategies based on changing market conditions and customer behavior.
- Work it Together by encouraging collaboration and open communication between departments.
- Make the Hard Call by guiding teams toward thoughtful decisions that balance creativity and business growth.
Qualifications
All Levels:
- Bachelor’s degree in Business, Marketing, Communications, or a related field.
- Experience developing and executing marketing strategies that engage and inspire.
- Strong relationship-building skills, with an ability to foster trust and collaboration.
- Ability to manage multiple projects while maintaining attention to detail and purpose.
- Excellent communication skills, with a passion for storytelling and connection.
Senior Level:
- Experience in customer engagement, brand development, or multi-channel marketing.
- Ability to manage budgets, partnerships, and cross-functional teams with a collaborative approach.
- Proficiency in digital marketing tools, analytics, and campaign management platforms.
- A desire to mentor, inspire, and uplift teams in a supportive and growth-oriented environment.
Functions Covered:
Strategic & Brand Marketing, Channel & Sales-Driven Marketing, Customer Engagement & Experience, Digital & Content Marketing, Event & Field Marketing, Performance & Data-Driven Marketing, Creative & Production, Sales
ADDITIONAL INFORMATION:
Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is $56,000 USD - $95,700 USD. Please note that actual salaries may vary within the range, or be above or below the range, based on factors including, but not limited to, education, training, experience, professional achievement, business need, and location. In addition to base salary, employees will participate in either an annual bonus plan based on company and individual performance, or a role-based sales incentive plan.
At Fortune Brands Innovations, we support the overall health and wellness of our associates by offering comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates’ unique needs. This includes robust health plans, a market-leading 401(k) program with a company contribution, product discounts, flexible time off benefits (including half-day summer Fridays per policy), inclusive fertility / adoption benefits, and more. We offer numerous ERGs (Employee Resource Groups) to support inclusivity and our associates’ feeling of belonging at work.
Fortune Brands Innovation (FBIN) is built on industry-leading brands and innovation within our operating segments: water, outdoors and security. We have an impressive track record of strong financial results, market outperformance and growth, which translates into career and professional growth opportunities for associates. Please visit our website at fbin.com to learn more.
Equal Employment Opportunity
FBIN is an equal opportunity employer. FBIN evaluates qualified applicants without regard to race, color, religion, sex, gender identity or expression, national origin, ancestry, age, disability/handicap status, marital status, protected veteran status, sexual orientation, genetic history or information, or any other legally protected characteristic.
We are committed to a diverse and inclusive workplace and encourage applicants from all backgrounds to apply. To support our efforts, we invite you to voluntarily share your gender, ethnicity, and veteran status. This information is confidential and helps us ensure an inclusive hiring process and improve our diversity initiatives.
Reasonable Accommodations
FBIN is committed to working with and providing reasonable accommodations to individuals with disabilities. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please contact us at fbinleave.fbhs@fbin.com and let us know the nature of your request along with your contact information.
This job has been posted by IgnyteAI on behalf of Fortune Brands Innovations. IgnyteAI is committed to the fundamental principle of equal opportunity and equal treatment for every prospective and current employee. It is the policy of IgnyteAI not to discriminate based on race, color, national or ethnic origin, ancestry, age, religion, creed, disability, sex and gender, sexual orientation, gender identity and/or expression, military or veteran status, or any other characteristic protected under applicable federal, state or local law.
Salary : $56,000 - $95,700