What are the responsibilities and job description for the PR Manager position at Fourth Floor?
Our client, a globally renowned American luxury fashion brand, is seeking an exceptional Public Relations Manager to lead and execute the communication strategy for their womenswear brand.
Responsibilities:
- Work with external agencies to develop and implement a comprehensive PR strategy that reflects the brand.
- Build and nurture relationships with top-tier fashion editors, journalists, and influencers to secure high-profile coverage across print, digital, and broadcast media.
- Craft compelling press materials, including media pitches, press releases, brand stories, and seasonal collection notes, that align with the brand’s voice and values.
- Oversee the execution of events, including fashion shows, trunk shows, private client experiences, and collaborations with global luxury partners.
- Collaborate with marketing, sales, and design teams to ensure a cohesive brand message across all channels.
- Manage relationships with international media and oversee PR initiatives in key markets, ensuring a consistent global image.
- Coordinate red carpet placements, editorial appearances, and strategic partnerships with high-profile personalities.
Qualifications:
- 4 years of experience in public relations, preferably in the luxury fashion industry
- Established network of contacts within the fashion, luxury lifestyle, and media industries.
- Exceptional communication, writing, and storytelling skills.
- Ability to work in a fast-paced, high-pressure environment while maintaining meticulous attention to detail.
- Proficiency in digital media platforms and an understanding of the evolving PR landscape.
- Bachelor’s degree.
Salary: $80,000-90,000 commensurate with experience
Please submit a resume for consideration!
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Salary : $80,000 - $90,000
