What are the responsibilities and job description for the Account Executive position at Fox Greenberg Public Relations?
Company Description
FGPR is a leading boutique public relations and influencer marketing firm for over 25 years. We specialize in crafting campaigns across beauty, wellness, health, hospitality, food & beverage, and lifestyle industries. As a tight-knit, collaborative team, we work closely with our clients to deliver standout media coverage and influencer engagement. With team members in NYC and LA, FGPR offers a creative environment where you can grow and make a meaningful impact on high-profile accounts. We are open to candidates that live in the New York metropolitan area.
Benefits:
- Competitive salary
- Comprehensive medical and dental insurance
- 401K retirement plan with company match
- Paid time off and holidays
- Summer Fridays
Key Responsibilities:
- Influencer Outreach: Build and maintain relationships with influencers, creating impactful collaborations for clients. Scrollers apply here!
- PR Copywriting: Assist with developing compelling content including pitch emails, invitations, media alerts, and press releases.
- Media Relations & Outreach: Establish relationships with writers and pitch story ideas securing coverage in top-tier outlets.
- Media List Creation: Utilize tools such as Muck Rack to compile targeted media lists.
- Press Clipping & Monitoring: Track client media coverage and compile reports.
- Assisting in Event Activations: Assist with occasional event planning, including press days, product launches, and influencer events.
- Research & Strategy Development: Conduct industry and market research to identify new opportunities for clients.
- Client Reporting: Provide timely updates and reports to clients on campaign performance and deliverables.
Required Qualifications:
- Experience: Minimum of 2 years of public relations agency experience (internships applicable) preferably with beauty or lifestyle brands, and familiarity with influencer campaigns.
- Skills:
- Excellent writing skills with a creative flair.
- Strong organizational skills and attention to detail.
- Ability to manage multiple projects simultaneously in a fast-paced environment.
- Proficiency in Muck Rack and other PR tools.
- Understanding of how to use AI
- Attributes:
- Passion and basic understanding of Media and News.
- Social Media scroller– Someone who will spend time finding influencers, and loves entertainment and lifestyle media
- Creative- someone who follows trends and can come up with ideas on how to use them for client pitches
- Self starter and able to work independently as well as in a small team of 3
- Dependable, proactive, and a problem-solver.
- Positive attitude with a strong work ethic.
- Eager to learn and grow within the company.
- Travel: Willingness to travel as needed for client events and activations.