What are the responsibilities and job description for the Social Media Manager position at Fragrance.com?
Position Title: Social Media Manager
Department: Marketing
Reports to: Chief Marketing Officer
Classification: Salaried – Exempt
Schedule: Monday to Friday | 9 AM – 5 PM
COMPANY PROFILE
Fragrance.com is a worldwide leading beauty e-commerce company created to provide the public with access to the largest inventory of genuine, brand name fragrances, skincare, candles, aromatherapy and more.
JOB OVERVIEW:
The Social Media Manager is responsible for the ongoing management and growth of Fragrance.com’s presence across all social media platforms. This role involves developing high-quality content, fostering community engagement, establishing and maintaining influencer partnerships, and utilizing data-driven insights to enhance performance. The ideal candidate has a strong background in social media management, content creation, and brand storytelling within the beauty industry.
RESPONSIBILITIES:
Department: Marketing
Reports to: Chief Marketing Officer
Classification: Salaried – Exempt
Schedule: Monday to Friday | 9 AM – 5 PM
COMPANY PROFILE
Fragrance.com is a worldwide leading beauty e-commerce company created to provide the public with access to the largest inventory of genuine, brand name fragrances, skincare, candles, aromatherapy and more.
JOB OVERVIEW:
The Social Media Manager is responsible for the ongoing management and growth of Fragrance.com’s presence across all social media platforms. This role involves developing high-quality content, fostering community engagement, establishing and maintaining influencer partnerships, and utilizing data-driven insights to enhance performance. The ideal candidate has a strong background in social media management, content creation, and brand storytelling within the beauty industry.
RESPONSIBILITIES:
- Develop and execute a social media strategy that drives brand awareness, engagement, and growth.
- Create, curate, and post high-quality content (photos, videos, captions) tailored for each platform.
- Identify and cultivate relationships with influencers, brand ambassadors, and content creators to drive awareness and engagement.
- Build and manage a strong community—engaging with followers, responding to comments, and fostering meaningful connections.
- Act as a liaison between socially engaged customers and internal customer service team
- Collaborate with internal teams, including marketing, product, and creative, to ensure cohesive brand messaging.
- Track and analyze performance metrics, using data to optimize content and strategy.
- Contribute to the execution of paid social campaigns, working closely with the performance marketing team to drive conversions and brand awareness.
- Oversee relationships with external marketing agencies and vendors
- Stay on top of trends, platform updates, and industry shifts to keep our brand fresh and relevant.
REQUIRED EXPERIENCE/SKILLS:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience leading social media for a brand, preferably in the beauty, fashion, or lifestyle industries.
- Strong content creation skills, including photo, video, and editing.
- A deep understanding of social media trends, analytics, and best practices.
- Experience managing influencer partnerships and collaborations.
- Excellent communication skills and a strong sense of brand voice.
- Creative thinking and content development abilities.
- Ability to multitask and adapt in a fast-moving environment.
LIMITATIONS AND DISCLAIMER
The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position.
FRAGRANCE.COM BENEFITS:
Medical, Dental, Vision Insurance
PTO and Paid holidays
Short Term Disability
Life Insurance
Accident & Critical Illness
Flexible Spending Account
401(k) Retirement Savings Plan and match
Employee Discounts
**This is a direct hire. No agencies or recruiters please**
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Fragrance.com is firmly committed to the principle of equal employment opportunity. Fragrance.com offers employment opportunities without regard to race, color, sex, age, religion, national origin, disability, U.S. military and or other prohibited bases of discrimination, both state and local. All aspects of the employment relationship (including recruiting, hiring, training, working conditions, compensation, promotion, discipline, and termination) are subject to this.
