Graphic Designer

The Graphic Designer develops, and produces large, highly visible marketing collateral, advertising, and brand promotional materials, including in-store graphics, direct mail, OOH brand

identity, and packaging. This position delivers consistent quality, accurately reflecting the brand.

Specific Responsibilities

• Creates inspiring, strategic, and innovative ideas and presents creative solutions to ensure design meets the business objectives and remains on-brand.
• Determines the layout, visual appearance, and usability of creative solutions to ensure alignment with the creative brief and target market.
• Collaborates with the marketing team and advertising partners to develop and implement design solutions and to ensure successful representation of the brand across all media.
• Monitors the timing, integrity, and quality of deliverables for multiple projects. simultaneously from inception through the creative process to the execution of all materials.
• Develops branding elements, including digital, outdoor, print, social media, collateral and promotional materials, and in-store signage from concept to pre-press to production.
• Creates conceptual layouts in accordance with design principles for the brand, elements, and usability.
• Provides design and graphic direction and support for marketing and Web initiatives.
• Evaluates the brand’s visual language across a range of media.
• Establishes the conceptual and stylistic execution for projects and campaigns to ensure adherence to brand guidelines and design standards.
• Performs print production responsibilities including but not limited to file management, photoshop, and preparing files for print and color correction.
• Keeps abreast of industry trends and competitor analysis and make appropriate recommendations regarding communication strategy surrounding them.
• Acts as an ambassador for the brand.
• Other responsibilities as required.

Desired Skills & Proficiencies

• Bachelor’s degree in design or similar or equivalent professional experience.
• A minimum of five (5) years in (graphic) design.
• Strong portfolio of visual work, with excellent design and typography skills.
• Ability to collaborate and take direction.
• Knowledge of broadcast standards, post-production processes, and digital/social best practices.
• Extremely organized and able to work in a fast-paced work environment with shifting deadlines and priorities.
• Proficient in Adobe Suite - Photoshop, Illustrator, and After Effects. Figma, Sketch, and HTML5 a plus.

Physical Requirements

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to:

• Talk and hear in person, over the phone and via computer sources.
• Read and disseminate information from printed sources and computer screens.
• Stand, walk, use hands to handle or feel, reach with hands and arms, bend, and lift up to 20 pounds.
• Travel by airline and/or automobile as needed.
• Be available a variety of hours that may include evenings, nights and weekends.

Freddy’s Frozen Custard & Steakburgers® was co-founded in 2002 by brothers Bill and Randy Simon with their friend and business partner, Scott Redler. It was named in honor of Bill and Randy’s father. Together, they built a brand focused on quality, hospitality, cleanliness and timeless traditions.