What are the responsibilities and job description for the Marketing Assistant position at Frederick Keys?
Type of Employment: Paid Internship
Start Date: May 2025
End Date: September 12, 2025
Compensation: $3,000/month stipend, college credit available
Job Description
The Marketing Assistant will work together with the Senior Marketing and Gameday Manager to present a superior fan experience, promote the Keys brand in the surrounding community, and assist with implementation of the Keys marketing plan. We are looking for someone with both prior experience in graphic design and the desire to gain even more experience.
We are looking to add a team member who is passionate about the sports industry and ready to hit the ground running. This position is fast-paced and involved in almost every aspect of marketing and game day, meaning you will learn a lot and contribute greatly to the Frederick Keys’ 37-year legacy. The Marketing Assistant will collaborate with other members of the Keys Marketing Team to create graphics, advertisements, social media content, in-game entertainment, and more. They will also gain invaluable leadership skills while assisting with planning events and being one of the managers for our Sports Introductory Internship program.
Qualifications
- Degree from a 4-year program (or a current Junior/Senior)
- Ability to work event nights, weekends, and holidays, as required
- Knowledge of sports
- Energetic, enthusiastic, and a dedicated team player
- Must handle multiple projects, meet deadlines, and achieve objectives
- Must have excellent communication and interpersonal skills
- Must be enthusiastic with a desire to work hard and have fun
- Strong knowledge of social media
- Ability to lead a small group of interns, produce and publish schedules, and assign tasks
- Willing to make appearances as or alongside our mascot
- Comfortable interacting in front of large crowds with positive attitude
- Previous experience using Adobe Photoshop, Illustrator, etc.
- Must have basic computer skills in Microsoft Office
- Photography/video experience preferred
General Responsibilities
- Pull tarp before, during, and after games and on non-game days, as needed
- Database management for Keys Kids Club
- Organizing registration materials and membership prospecting efforts for the Kids Club
- Create promotional materials including but not limited to graphics for print and web, fliers for promotional use, registration forms and informational sheets for Groups and Sponsorship Departments
- Create content for Keys GameDay Magazine
- Be an active contributor to the Keys Marketing team, cultivating and implementing ideas, promotions and programs to grow the Keys brand as a whole
Game Day Responsibilities
- Coordinating game day operations for select promotional dates (Kids Club events, Family Fitness Weekend, and other events as needed)
- Assisting in the implementation of game presentation (on-field promotions, prizes, etc.)
- Oversee and assist with management of the summer marketing interns including assigning roles, tracking hours, and scheduling.
- Taking part in on-field promotions as needed
- Assisting in management of Keys social media, as needed
- Create game day social media graphics
- Assist with on-field post-game duties including Kids Run the Bases, fireworks, and jersey auctions
- Assist Senior Marketing and Game Day Manager with execution of game night activities and special themed events.
- Upload photos from Frederick Keys games
Non-Game Day Responsibilities
- Assisting in the planning and execution of Keys Youth Baseball Camp
- Make community appearances as the Keys Mascot Keyote, or attend community events alongside Keyote
- Taking a leadership role in coordinating community appearances with the internship program
- Log and organize photos from the previous Frederick Keys homestand
- All other duties assigned by Senior Marketing and Gameday Manager, General Manager of the Keys, and Vice President of Marketing and Merchandise at Attain Sports
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.
Salary : $3,000
