What are the responsibilities and job description for the Marketing Strategy Planning Director position at Freshworks?
This role will be in the CCMOs (Chief Customer and Marketing Officer) organization responsible for driving Freshworks marketing initiatives focusing on the priorities operational excellence and delivery on our Objectives and Key Results (OKRs) and annual plans and operating rhythm for our global marketing team. This role is pivotal in ensuring that marketing strategy and crossfunctional collaboration come together seamlessly enabling the team to operate at peak performance and maximize impact to our annual goals and objectives. You will work closely with the marketing leadership team the CCMO and key internal stakeholders to drive alignment to ensure timely and successful strategy . You will also shepherd several key marketing initiatives that will serve to help us evolve and mature our practices.
The ideal candidate has proven experience navigating and optimizing marketing strategy & operations at scale ensuring efficiency reliability and sustainable growth.
Key Responsibilities :
Ensure the marketing team runs like an operational machine :
- Drive operational efficiency by identifying areas for improvement removing roadblocks and implementing streamlined processes working with across key stakeholders including operations
- Work closely with operations sales and marketing teams (brand digital product marketing) to ensure that campaigns and programs are executed efficiently and aligned with overall business goals
- Establish templates to build measure and assess impact of marketing initiatives
- Help drive visibility into the accountability and performance of key stakeholders to deliver impact
- Manage the marketing teams rhythm of business and employee engagement efforts refining it through the year
Ensure the marketing strategy is executed against to support business goals :
Qualifications :
Additional Information :
The annual base salary range for this position is $189000 $272000 USD
Compensation is based on a variety of factors including but not limited to location experience jobrelated skills and level. Bonus / equity may be available.
Please note this is a hybrid role that requires an inoffice presence 3 days / week (TuesdayThursday).
Freshworks offers multiple options for dental medical vision disability and life insurances. Equity ESPP flexible PTO flexible spending commuter benefits and wellness benefits are also offered. Freshworks also offers adoption and parental leave benefits.
At Freshworks we are creating a global workplace that enables everyone to find their true potential purpose and passion irrespective of their background gender race sexual orientation religion and ethnicity. We are committed to providing equal opportunity for all and believe that diversity in the workplace creates a more vibrant richer work environment that advances the goals of our employees communities and the business.
Remote Work : Employment Type :
Fulltime
Key Skills
Business Development,Marketing,Pricing,Analysis Skills,Research Experience,Project Management,Research & Development,Strategic Planning,Financial Modeling,Leadership Experience,Management Consulting,Analytics
Experience : years
Vacancy : 1
Salary : $189,000 - $272,000
