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Director of Development

Friendly Senior Living
Rochester, NY Full Time
POSTED ON 3/30/2025
AVAILABLE BEFORE 5/18/2025
We consider many different factors to determine your compensation package at FSL. We assess your specific job family, level, relevant skills, experience, and other special trainings, or accomplishments you bring to the position. Pay decisions are also guided by our financial means as well as analyzed against what others earn internally. We strive to pay competitively and offer market differentiated benefits and perquisites in line with our compensation philosophy. The salary range is a reflection of many similar like positions and your actual compensation may not be at the high or low end of the range but will be based on your unique skills and other criteria mentioned. FSL is committed to offering each individual an elevated employee experience through growth and learning opportunities in addition to an inclusive work culture coupled with other perquisites.
Position Summary
The Director of Development supports and expands the fundraising initiatives for Friendly Senior Living and its affiliates. This position is responsible for working with the Vice President of Marketing and Development for planning and coordinating all aspects of fund development including but not limited to capital campaign and major gifts, planned giving, sponsorships, donor cultivation, grant writing and special events. The Director of Development will be responsible for identifying, organizing and managing the fundraising activities of the affiliates with a focus on new opportunities to obtain ongoing and increased support from corporations, public and private organizations, and individuals. The Director of Development will also oversee the Volunteer Manager position.
Essential Job Functions:
  • Develop and implement a comprehensive fundraising strategy to support both short-term and long-term goals of Friendly Senior Living.
  • Collaborate with Vice President of Marketing and Development to establish annual and long-term objectives and track performance towards those goals.
  • Lead all fundraising initiatives, including, but not limited to, grant writing, major gifts, capital campaigns, planned giving, annual appeals, and special events.
  • Cultivate relationships with high-net-worth individuals, foundations, corporations, and other donors, while stewarding existing donor relationships.
  • Identify new opportunities for charitable giving, grants, and government funding to support the organization’s programs, services, and capital needs.
  • Establish and maintain relationships with local, state and federal political representatives.
  • Write, manage and track grant applications.
  • Maintain an active portfolio of major donors and prospects, conducting regular face-to-face meetings to deepen relationships and secure financial support.
  • Work with the marketing and communications team to create compelling fundraising materials and case statements.
  • Build and sustain strong relationships with community leaders, healthcare professionals, local government agencies, and potential partners.
  • Represent the community at key events, conferences, and networking opportunities to enhance visibility and awareness of the organization.
  • Provide regular updates to senior leadership and Boards regarding fundraising progress and development-related activities.
  • Analyze financial performance and return on investment for fundraising efforts, adjusting strategies as necessary to meet goals.
  • Ensure compliance with relevant legal, financial, and regulatory guidelines in all fundraising and development activities.
  • Working with Development/Marketing Assistant, ensure accurate tracking and reporting of all donations, pledges, and sponsorships.
  • Maintain an up-to-date database of all donors and prospects, ensuring timely acknowledgment and follow-up for all gifts.
  • Prepare detailed reports for the Board, Executive Director, and other stakeholders outlining development outcomes and progress.
  • Supervise the Volunteer Manager position.
Expectations of the Position:
  • Dependable, report to work on-time for every scheduled shift (ready to work at beginning - start of shift) and work full schedule shifts unless physically unable or pre-approved Paid Time Off (PTO) which includes personal and vacation.
  • Willing and able to be flexible with time as required by the position and/or approved by management.
  • Have reliable transportation to and from work.
  • Must be clean and neat in appearance and have a “friendly” service-oriented personality.
  • Abide by work-related / job procedures and organization policies; (refer to the Employee Handbook).
Qualifications of the Position:
  • Bachelor's degree required.
  • At least 7-10 years of experience in development, fundraising, or related roles within senior living, healthcare, or nonprofit sectors, with at least 3 years in a leadership role.
  • Proven track record of successfully raising funds through major gifts, capital campaigns, and/or planned giving.
  • Skills: Able to speak and write convincingly. Computer literacy essential including experience using online databases and other sources to locate financial and philanthropic information.
  • Exceptional interpersonal skills and the ability to work collaboratively with all levels of staff, volunteers, Board members, donors, and prospective donor
  • Skills: Able to speak and write convincingly. Computer literacy essential including experience using online databases and other sources to locate financial and philanthropic information.
  • Exceptional interpersonal skills and the ability to work collaboratively with all levels of staff, volunteers, Board members, donors, and prospective donors.
Conditions of Employment:
  • Work is performed in a clean, well lit, “home-like,” nursing home setting.
  • Employee must be able to perform essential job functions (reasonable accommodations may apply)
Physical Requirements
  • Refer to Physical Requirements form.
  • Must meet the general health requirements set forth by Friendly Home.
  • May be requested to assist in the evacuation of Members or perform other procedures to protect the safety of Members, visitors and team members during emergency situations.
NOTE: This job description is not intended to be all-inclusive and every effort has been made to identify the essential functions of the above position. However, this job description in no way states or implies that the duties specifically identified are the only duties required to perform this position. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or is an essential function of the position. Employees may perform other related duties within Federal and/or State regulations to meet the ongoing needs of the organization. This job description is not a guarantee of employment for any set period and that either the organization or employee may terminate employment at any time with or without cause. Furthermore, this job description may be added to or revised at any time.

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