What are the responsibilities and job description for the Director, Integrated Marketing position at Front Office Sports?

Director, Integrated Marketing

Application Deadline : 31 March 2025

Department : Integrated Marketing

Employment Type : Full Time

Location : New York, New York

Reporting To : Jonny Sonkin

Compensation : $100,000 - $130,000 / year

Description

The Director of Integrated Marketing will be a key contributor to planning, activating, and executing our partner campaigns across the full Front Office Sports ecosystem. Hands-on with our clients, this person must have exceptional attention to detail, excellent project management skills, and a strong creative point of view. In the role, you will work very closely with cross-functional departments, including Account Management, Creative Strategy, and Sales, to lead the execution of day-to-day marketing operations related to our brand partner campaigns to drive meaningful engagement and results.

The role requires an experienced digital marketer who has a passion for big ideas, strategy, world-class client service, and cross-functional collaboration. The ideal candidate is a self-motivated leader with a track record of driving creative collaboration, developing innovative marketing strategies, and delivering best-in-class campaigns that connect with consumers, deliver results for advertisers, and help drive new and recurring revenue.

This person should have a knack for leading multiple projects simultaneously and taking the initiative on all marketing-related tasks and projects on any campaign. Experience across branded and sponsored content, social, video, high-impact media, events, and other digital media solutions is a must.

The Director of Integrated Marketing will work closely with and report to the VP, Integrated Marketing.

Key Responsibilities

Work collaboratively within a Regional "Pod," inclusive of Account Management and Sales, with support from Creative Strategy
Lead marketing strategy for partner campaigns, including but not limited to production briefs (branded and sponsored content), content and social programming, paid social, advertising and social copy, and more
Lead the procurement, management, and handling of talent for partner campaigns
Manage third-party vendors to support the planning and execution of custom content campaigns
Support in the pre-production planning of content shoots, creative direction, and producing onsite
Lead the internal and external feedback process on all creative output and assets (content, social, events) to ensure content meets brand and partner standards
Lead client communications for campaign activation and production responsibilities
Work with Account Management, Audience, and AdOps teams to maximize campaign performance across digital channels, including consumer targeting, performance marketing, and content optimization
Collaborate with Account Management to produce compelling campaign recaps and case studies

Skills, Knowledge & Expertise

5-7 years of experience at a media agency or digital-first publisher; knowledge and passion of sports and business a plus

Knowledge and understanding of relevant media platforms (newsletter, ROS display, multimedia, social, etc.) as well as branded, sponsored, and original content

Natural ability to lead and take initiative in providing cross-functional partners with a recommendation rather than project managing and delegating the task

Incredibly organized with the ability to project manage and produce your work while collaborating across teams clearly and confidently

Strong communication skills with the ability to distill complex things into easily digestible information

Experience managing and balancing client expectations and internal teams, including multiple key stakeholders

Demonstrated ability to plan, multi-task, and prioritize in a fast-paced environment

Proven ability to lead a team a plus

Job Perks :

Hybrid employees work from FOS's New York office three days a week, while remote employees can opt for an Upflex coworking membership

All employees receive a quarterly FlexFund or a stipend to use towards home office or commuter needs

Generous PTO policy to use as you please, plus sick time and company holidays

Employer-sponsored health benefits, including medical, dental, and vision

Wellness perks include Health Advocate, TelaDoc, and Talkspace

An annual professional development stipend and endless development opportunities at a growing startup

Plan for your future with our 401(k) plan, complemented by a 3% company match. We believe in supporting your long-term financial goals

Thrive in a dynamic environment with endless development opportunities at our growing startup. Leverage an annual professional development stipend to invest in your career advancement

Salary : $100,000 - $130,000

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Director, Integrated Marketing

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