Vice President of Sales and Marketing

Vice President of Sales & MarketingPosition Overview:

We are seeking an experienced and dynamic Vice President of Sales & Marketing to lead our sales and marketing efforts. This executive-level position will be responsible for driving revenue growth, expanding market share, and enhancing brand visibility through innovative strategies and leadership. The ideal candidate will possess a strong track record in sales leadership, strategic marketing, and cross-functional collaboration, with a keen understanding of the construction and real estate sectors.

Key Responsibilities:

1. Sales Leadership & Strategy

• Develop and implement cutting-edge sales strategies to capture new business, increase market share, and maximize client retention.
• Lead, motivate, and manage a high-performing sales team, ensuring consistent achievement of sales targets and business objectives.
• Set clear sales goals and performance metrics, aligning them with company growth and expansion plans.
• Build and sustain long-term relationships with key clients, partners, and influencers to generate new business opportunities and drive sales.
• Oversee the negotiation and successful closing of complex, high-value contracts and deals.

2. Marketing Strategy & Brand Leadership

• Lead the design and execution of a comprehensive marketing strategy that positions the company as an industry leader and drives growth.
• Oversee all aspects of marketing, including branding, advertising, digital presence, and public relations, ensuring alignment across all channels.
• Plan and execute integrated marketing campaigns (social media, email marketing, content creation, and paid media) aimed at generating qualified leads and increasing market visibility.
• Continuously assess industry trends, customer preferences, and competitor strategies to inform and adapt marketing tactics.

3. Market Analysis & Competitive Insights

• Conduct in-depth market research to identify new business opportunities, understand customer needs, and track competitive movements.
• Provide strategic insights to the executive team regarding market shifts, sales performance, and growth potential.
• Stay at the forefront of industry developments, technological advancements, and evolving market conditions to ensure the company remains competitive.

4. Cross-Departmental Collaboration

• Work closely with senior leadership, including the CEO, CFO, and operations teams, to ensure that sales and marketing strategies align with company goals.
• Collaborate with project management and design teams to ensure customer expectations are understood and met through effective sales and marketing initiatives.
• Support the sales team by providing them with the tools, resources, and materials needed to succeed, including presentations, proposals, and sales collateral.

5. Budget Management & Performance Reporting

• Oversee the development and management of the sales and marketing budget, ensuring optimal allocation of resources to achieve maximum ROI.
• Track and report on sales and marketing performance, including lead generation, conversion rates, and campaign effectiveness.
• Adjust strategies and tactics as necessary to meet business objectives, financial targets, and deadlines.

6. Customer Relationship Management (CRM) & Team Development

• Ensure the successful implementation and optimization of CRM systems to manage leads, prospects, and customer relationships.
• Promote a customer-first culture within the sales and marketing teams, emphasizing exceptional service and strong client relationships.
• Support the professional growth and development of the sales and marketing team by providing ongoing training and leadership.

Qualifications:

• Experience: At least 10 years of experience in sales and marketing leadership, with a proven track record in the construction, real estate, or related industries. Regional experience is preferred.
• Success in Sales & Marketing: Proven history of driving revenue growth, achieving sales targets, and executing successful marketing campaigns.
• Leadership Skills: Strong leadership abilities with experience in managing and developing high-performing teams in a fast-paced, results-oriented environment.
• Strategic Thinking: Ability to think strategically and develop long-term sales and marketing strategies that drive business expansion.
• Exceptional Communication: Excellent communication skills, both written and verbal, with the ability to engage and influence internal teams, clients, and external stakeholders.
• Analytical Expertise: Strong analytical skills, with the ability to interpret data, generate insights, and make informed decisions. HubSpot experience is a plus.
• Industry Knowledge: In-depth knowledge of the construction, real estate, or land development industries, including market dynamics and customer behaviors.
• Education: Bachelor’s degree in Business, Marketing, Sales, or a related field. An MBA or advanced degree is a plus.

What We Offer:

• Collaborative Work Environment: Join a dynamic, energetic sales and marketing team committed to success.
• Career Growth Opportunities: Build your skills and advance within a growing, forward-thinking organization.
• Competitive Compensation: Attractive salary, plus performance-based incentives and bonuses.
• Generous Time Off: 3 weeks of paid vacation (increasing with tenure), 11 paid federal holidays, and additional sick leave.
• Comprehensive Benefits Package: Multiple options for medical and dental insurance, 401(k) with company matching, parental leave, and more.

Job Type: Full-time

Pay: $175,000.00 - $225,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Relocation assistance
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Experience:

• sales and marketing leadership: 10 years (Required)
• new home sales: 5 years (Required)

License/Certification:

• Real Estate Broker (Required)

Ability to Relocate:

• North Bethesda, MD 20852: Relocate with an employer provided relocation package (Required)

Work Location: In person

Salary : $175,000 - $225,000