Business Development Manager - Consumer Packaged Goods

Company Overview :

Functional Distro Co. is committed to empowering health-conscious brands by providing strategic market access and distribution solutions. Our mission is to amplify the impact of ‘better for you’ products, making them readily available to consumers seeking healthier lifestyle choices.

Based in The Carolinas, we have assembled a dedicated team passionate about the future of the health-conscious consumer. Our portfolio includes hemp-derived beverages, infused waters, and various flavor-forward non-alcoholic drinks.

Position Summary :

Reporting to the Sales Manager, the Business Development Manager - East will be responsible for revenue growth, team leadership, and key account development within the Eastern region. This individual will play a key role in managing territory sales, overseeing a team of Business Development Representatives (BDRs), and developing strategic relationships with key accounts. The ideal candidate will have a strong background in consumer packaged goods (CPG) sales, preferably with experience in the beverage alcohol (Bev-Alc) industry.

Key Responsibilities :

Territory Revenue Management (40%)

• Achieve monthly revenue targets for each market within the assigned territory.
• Identify account gaps, uncover opportunities, and develop tailored solutions to address in-market challenges.
• Build and maintain a robust sales pipeline of leads and revenue opportunities.
• Provide regular sales pipeline updates and actively pursue growth initiatives.

Territory Team Management (40%)

Key Account Development (20%)

Reporting Structure :

The Business Development Manager will directly oversee and add additional roles as necessary to support the sales team’s growth :

Qualifications & Experience :

Education : Bachelor’s degree in Business, Sales, Marketing, or a related field preferred.

Experience :

Soft Skills :

Benefits :

Why Join Us?

23) Functional Distro : Overview | LinkedIn