What are the responsibilities and job description for the Senior ETF Product Marketing Strategist position at Fundfire?
MFS is a leading global investment manager and pioneer of the original Mutual Fund nearly a century ago.
Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.
661 billion AUM (as of 6 / 30 / 24)
Global investment capabilities include fundamental equity, quantitative solutions, fixed income, and specialty / multi-asset portfolios.
Mission : In order to take care of other people’s money, MFS believes they have to take care of each other.
Vision : MFS puts other people's money to work responsibly – is not only meaningful work, it gives them each clarity in their role as everyone plays their part in achieving this purpose together.
Culture : At MFS, colleagues treat each other with respect and trust the skills and value each individual brings to the table. Here, everyone has a voice, regardless of identity, affiliation or perspective.
Position Location : Preference is Boston.
Position Responsibilities :
- Work with the client marketing leadership team to help position MFS as a leading global investment manager.
- Drive strategic planning and program development in support of corporate, business and brand objectives.
- Partner closely with MFS' distribution management teams to understand and translate business goals into multi-channel marketing strategies.
- Build strong relationships with other cross-functional distribution groups and lead with influence as a trusted marketing consultant.
- Deliver regular monitoring and reporting on key measures of success.
- Partner with colleagues globally to deliver marketing campaigns, programs, and toolkits while ensuring consistent, integrated messaging.
- Drive ongoing data mining and business analysis, marketing planning, and strategy development in support of channel objectives.
- Consume and direct market research, using key insights to champion strategies and advance initiatives.
- Analyze results; compare to industry standards and identify opportunities for improvement.
- Engage business leaders, field force, investment staff, and compliance personnel in review of results.
- Implement strategies across various media, platforms, and venues to drive brand awareness.
- Oversee execution of complex campaigns.
- Collaborate with colleagues across marketing centers of excellence.
- Lead project teams to establish priorities and meet deadlines.
- Responsible for establishing, monitoring, and managing to approve budgets.
- Participate in special projects and / or process improvement initiatives.
- Partner with direct supervisor as well as management colleagues across Global Marketing.
- May manage team of client marketing personnel.
Desired Experience and Characteristics :
How To Apply
For additional information please contact Broad Street Consulting Group.
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