Demo

General Manager - Salon, Spa, and Fitness Center

FX Well
Cockeysville, MD Full Time
POSTED ON 2/12/2025
AVAILABLE BEFORE 4/27/2025

DescriptionPOSITION SUMMARY AND ESSENTIAL FUNCTIONSThe growth and success of a location depends on its people and how they are led. The General Manager has sole oversight over the day-to-day operations and management of the entire facility – they set the standard for the TEAM, they are the stewards of our Culture and must embody our Core Values and use them to guide them and hold the TEAM accountable in everything we do at FX. The General Manager is the Leader, they set the tone, they must bring the energy and take pride in our mission and their TEAM. They create a positive work environment to empower our TEAM to do great things, motivating and inspiring the TEAM to show up every day, excited and energized to provide an exceptional experience. They create a TEAM of critical thinkers that can handle whatever comes at them with honesty and compassion, maintaining an open mind and positive outlook. They create an internal culture where communication is open and honest, where they believe that being a good listener and responding in a level-headed and compassionate manner is an integral part of providing an exceptional experience with our guests and within our TEAM. The General Manager will collaborate with the Regional Facility Operations Manager to create the annual strategic goals and revenue projections for their facility and will be responsible for driving revenue and sales growth to meet / exceed weekly, monthly and yearly goals. The General Manager leads their team daily to achieve FX’s mission to make a positive impact on lives through passion, engagement and evolution.LEAD – INSPIRE – MANAGE – ACCOUNTABILITY (LIMA)Inspire the TEAM by creating an environment that embraces our culture, drives initiative and accountability to achieve goals, empowering the TEAM to work efficiently & effectively to identify and resolve issues and going above and beyond to meet the needs and provide the most exceptional experience for each and every guest and member.Understand the company's mission statement, core values, and overall culture of FX, and serve as a Champion - leading by example and holding all teammates accountable to our values and standards.Maintain managerial oversight for the entire facility and communicate regularly to the TEAM, Guests and partners – notifying of any facility news, updates, issues, TEAM changes, etc. Communication is key in ensuring employee, guest and partner satisfaction.Accountable for the daily, monthly, yearly financial performance of the facility while driving revenues and managing expenses.Review key metrics and areas of focus with managers to support the development of action plans and activities that drive improvement in key metrics.Ensure the Fitness Manager conducts two team scorecard meetings with Trainers on Weeks 1 and 3 of every month.Conduct a monthly 1 on 1 with Senior Team Lead, Team Lead, and or Guest Relations teammates to ensure all daily, weekly, and monthly membership sales targets are achieved for current month and established for the following month.DEVELOP & IMPLEMENT STRATEGYIn collaboration with Regional Manager, work to create strategic annual goals : lives impacted, revenue to goal, budget, TEAM hiring / development, Guest Satisfaction, etc.Develop strategy for the facility to drive TEAM, PRODUCT and GROWTH based off of the annual strategic goals set by Corporate.Implement effective strategies to achieve location and TEAM goals.Strategically maintain budgets and inventory.Ensure weekly trackers and monthly trainer & location scorecards are accurate and completed on time.POLICY & PROCEDURESEffectively manage and communicate policies and procedures and ensure they are being uniformly enforced.Maintain high standards by upholding all playbooks and ensuring all policies and procedures are followed according to the TEAM FX Handbook.Hold teammates accountable to all policies and procedures; and coach and / or take disciplinary action, as needed.Ensure all TEAM members adhere to dress code at all times.Ensure Personal Trainers and Group Exercise Instructors certifications are up-to-date.Identify areas for improvement and / or additional policy & procedures that would evolve our facility and services to continue to provide the most exceptional experience for our guests.Ensure all teammates follow the FX Guest Tour Process and everything it entails.GUEST EXPERIENCEEnsure the TEAM is providing an exceptional experience through maintaining a “stage-ready” facility and upholding the FX standard, as laid out in the operations playbook.Develop and deploy key strategies to aid in member / guest retention and engagement, working with Marketing and Wellness Services to execute any onsite events or member engagement activities.Be open to guest feedback and implement a strategy to better meet guest satisfaction, responding quickly to member inquiries and concerns.Conduct a daily walkthrough of the facility to ensure cleanliness and safety of the facility is “stage-ready” at all times.Committed to delivering an exceptional guest experience : greeting members, walking through the facility, and building rapport with guests and members.Write monthly General Manager emails to engage members, provide updates, promotions, upcoming events / seminars, etc.Promote awareness of all services through member and guest communications.Coordinate with all vendors ensuring facility retail / products / supplies are fully stocked with accurate inventory counts.Ensure maintenance schedules are being followed, to ensure equipment is working properly.Manage all facility maintenance and repairs.SERVICESResponsible to drive to meet / exceed all services projections.Meet and exceed leads to conversions goals.Ensure Senior TEAM lead and GR Teammates are meeting and exceeding behavior expectations.Ensure Salaried Trainers are set up with a minimum of 5 FA’s per week during weeks 2-12 of start date.Coach and develop personal trainers to generate their own leads and FA’s.Identify best practices and opportunities to drive improved results.Identify new opportunities to help the facility to grow and improve membership and personal training revenue.Work in collaboration with marketing department to create promotional activities.Leverage local and community relationships to increase brand awareness, lead generation and conversion.Accountable for the member experience, engagement, acquisition, and retention.Responsible for ensuring salary trainers are engaged with members.TEAM DEVELOPMENT AND RETENTIONTrain and develop teammates through inspiring, coaching, and mentoring.Encouraging open and honest feedback through weekly one-on-one meetings.Addressing situations directly in a clear compassionate manner.Show up and be friendly, present and available for the TEAM.Using words of affirmation to show appreciation on a regular basis.Take the time to get to know each TEAM member individually.Communicate calmly and directly.Lead the recruitment of elite, diverse teammates.Determine hiring goals for the year in collaboration with the Director of Facility Operations.Evaluate every department to make sure they are on-track with hiring.Ensure all direct reports follow established onboarding training timeline.Responsible for the onboarding, training and development of all salaried trainers.Retain current TEAM through continuous engagement, development, education, support, and accountability.Responsible for on-going sales and service education for all team members.Responsible for safety procedure education for all new and current team members.PARTNERSHIP GROWTH AND RETENTIONConsistently network within the community to cultivate new corporate partnership opportunities.Participate in community events to establish a strong connection within the community.Maintain a strong relationship with all current partners.Identify opportunities for additional partnerships.BUDGETOversee facilities budget, managing payroll, and coordinates purchase of new equipment.Maintain and hold the team accountable to monthly department and facilities budget.Budget hours for all department managers.Order equipment / supplies and / or prize / reward items as necessary.CORE VALUESHas a full understanding of each core value.Exudes and exemplifies each core value.Holds the TEAM accountable, actively teaching and communicating the core values.Showing affirmation and appreciation to TEAM members.Having hard conversations / reviews with employees.SCORECARDGUEST RATINGNPSGoogle RatingSurveysTEAMDevelopmentRetentionHire PlanREVENUE TO GOALMembershipPersonal TrainingSalon / SpaBUDGETFacilityGuest Relations PayrollDepartmentalRequirementsBachelor’s degree in a relevant subject such as Business Management preferred, or comparable work experience.Minimum of 5 years of experience working as a leader in a cross-departmental company.Minimum of 3 years effectively managing a customer service team.Great communication skills – written, verbal, and listening.Must be a pro-active, solutions-oriented person.Works well in a collaborative, team-oriented environment.Good MS Office and general computer skills.#J-18808-Ljbffr

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