Digital Marketing Coordinator

Job Overview
We are seeking a motivated and detail-oriented Digital Marketing Coordinator to join our dynamic marketing team. In this role, you will be responsible for developing, implementing, and managing digital marketing strategies that drive brand awareness and customer engagement. You will work closely with various departments to enhance our online presence and optimize our marketing efforts across multiple channels.

Responsibilities

• Develop and execute performance marketing campaigns to drive traffic and conversions.
• Optimize conversion rates through A/B testing and data analysis.
• Manage social media marketing initiatives, including content creation and community engagement.
• Implement marketing automation strategies to streamline processes and improve efficiency.
• Maintain and update the company website, ensuring content is current and engaging.
• Manage Google Ads campaigns, analyzing performance metrics to maximize ROI.
• Conduct regular analytics reviews to assess campaign effectiveness and inform future strategies.
• Collaborate with cross-functional teams to ensure cohesive messaging across all digital platforms.

Experience

• Proven experience in digital marketing, with a focus on performance marketing and conversion optimization.
• Familiarity with social media marketing strategies and best practices.
• Experience with marketing automation tools is highly desirable.
• Experience with Google Ads management and analytics tools.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.

If you are passionate about digital marketing and eager to contribute to a growing team, we encourage you to apply for this exciting opportunity.

Job Types: Full-time, Part-time

Pay: $56,805.00 - $59,819.00 per year

Benefits:

• Employee discount
• Paid time off

Schedule:

• Day shift
• Evening shift
• Monday to Friday

Ability to Commute:

• Marlton, NJ 08053 (Required)

Work Location: In person

Salary : $56,805 - $59,819