What are the responsibilities and job description for the Brand Marketing Manager - Andre position at Gallocareers?
Join to apply for the Brand Marketing Manager - Andre role at GALLO .Why Gallo?With a global portfolio of over 100 unique wine and spirits brands, we are the largest family-owned winery in the world. Apply Today!This position can be done remotely within the following cities : Atlanta, Chicago, Dallas, Los Angeles, Miami, and New York. The preferred location would be Northern CA / Bay Area. Please note one week travel per month to the corporate headquarters in Modesto, CA along with additional travel in-market (50% travel annually).Summary Manages a core company growth brand, overseeing multiple brand-building initiatives that will have significant business impact in leading the implementation of strategic marketing objectives. In partnership with the Outcome Owner and Director, maintains responsibility for the P&L for assigned brands, identifying trade-offs and resources needed to deliver results and ensuring marketing plans are consistent with the company’s growth and profit objectives. Contributes to and leads strategic subsets of brand project roadmaps through successful partnership and mentorship of team of internal and external partners.Essential Functions Leads subsets of Agile Roadmap in development and delivery.Independently manages a strong brand plan.Actively contributes to the BSP (Brand Strategic Positioning) development and coaches internal and external partners on the application of brand positioning components.Identifies and manages trade-offs in the P&L to improve Gross Margin, GMAA (GM after A&P investment) and brand health outcomes.Develops all or part of the brand standards for the Sixth Standard Strategy of Execution.Demonstrates capable agency management.Completes monthly market visits as needed to evaluate whether activation tools support sales execution; collects and responds to channel feedback; identifies emerging trends.Identifies new and innovative marketing methods and practices in support of the consumer target.Drafts innovation brief based on consumer, brand or category opportunities.Demonstrates strong consumer empathy for select target consumer groups.Independently manages and executes parts of the marketing program mix to reach target consumer.Maintains deep understanding of Brand Visual Guidelines and BSP (brand strategic positioning).Responsible for setting the Measurement & Learning plan for campaign and creative work.Responsible for understanding and complying with applicable quality, environmental and safety regulatory considerations.Minimum Qualifications Master's degree plus 3 years of experience including brand management; OR Bachelor's degree plus 5 years of relevant experience; OR High School diploma plus 9 years of relevant experience.Required to travel up to 25% of the time in-market.Strong analytical & financial acumen.Excellent written & verbal communication skills.Required to be 18 years or older.Preferred Qualifications Master’s of business administration degree plus 6 years of brand marketing experience; OR Bachelor’s Degree in Business Administration with a marketing or finance concentration plus 8 years of brand marketing experience.Experience Managing a P&L.Experience working in an agile environment.Solid understanding of 3-tier distribution system.Compensation Hiring Salary Range : $121,800 - $182,600 / YearPerks & Benefits This position includes a competitive benefits package.Seniority level Mid-Senior levelEmployment type Full-timeJob function Marketing and Sales#J-18808-Ljbffr
Salary : $121,800 - $182,600
