What are the responsibilities and job description for the Marketing Strategist Role position at Gap International?
Key Responsibilities
We are looking for a talented Digital Marketing Specialist to join our team. Your primary responsibilities will include:
- Create and implement multi-channel digital marketing campaigns to drive brand awareness, engagement, and lead generation aligned with company objectives.
- Partner with business development leaders to execute lead gen and nurturing strategies across all stages of the business development funnel.
- Manage and optimize digital advertising, SEO, SEM, and social media campaigns to attract and convert high-quality leads.
Your expertise in Google Analytics, CRM platforms, and email marketing tools will enable you to effectively manage and optimize digital campaigns.