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Product Manager

GB Packaging
Green, WI Full Time
POSTED ON 2/9/2025
AVAILABLE BEFORE 5/9/2025

Position Overview

Based in Green Bay, WI the Product Manager will identify and develop potential products; conduct market research; generate product requirements; determine specifications, product timetables, and time-integrated plans for product introduction; develop marking strategies. The position will report to a Segment Marketing Manager.

Responsibilities

  • Manage the product roadmap, prioritize product opportunities, refine feature ideas and maintain existing features to drive business goals.
  • Handle product transitions for discontinued products, vendor driven changes, slow moving items, etc.
  • Recommend the nature and scope of present and future product lines by reviewing product specifications and requirements; appraise new product ideas and / or product or packaging changes; collaborate with customers to define critical to qualify (CTQ) product attributes.
  • Conduct market and customer research to identify product portfolio gaps, potential new product development opportunities, and threats. Assess market competition by comparing the company's products to competitiors' products.
  • Provide management with short-term and long-term product sales forecasts, special reports and ad hoc analysis.
  • Coordinate go-to-market strategies and commercialization efforts when launching a new product or feature by analyzing proposed product requirements and product development programs; preparing return-on-investment analyses; establishing time schedules with R&D, Technical, Sales and Manufacuring.
  • Conduct product reviews, monitor overall product performance, and gather feedback for continuous improvement.
  • Act as the primary point of contact for all product-related inquiries.
  • Manage the successful onboarding of new customers and / or products.
  • Network with key industry stakeholders and develop relationships with strategic channel partners and OEMs.

Qualifications

  • Preferred Marking or Business degree with 2 years of prior technical or commercial experience in pressure sensitive labels materials / market or comparable manufacturing industry preferred.
  • Minimum 2 years product management, product development or product commercialization experience, including hands-on experience with product, customer and / or competitor analytics.
  • Ability to influence & execute across multiple departments in a matrixed organization.
  • Interpersonal skills to work collaboratively with various stakeholders who may have competing interests.
  • Proven project leadership and critical thinking skills; ability to manage time effectively on several simultaneous projects in a fast-paced environment.
  • Ability to "think out of the box" and develop creative solutions.
  • Ability to travel 25%.
  • Compensation & Benefits

    We offer a stable work environment, modern facilities and a high quality of life location. In addition, the selected candidate will receive a competitive salary and an excellent benefit package including Medical, Dental, Prescription Drug, Vision, Life, LTD / STD and Company matching 401(k).

    Company Overview

    Started in 1933, Green Bay Packaging Inc. is a family owned, vertically integrated company consisting of corrugated container plants, a folding carton facility, recycled and virgin containerboard mills, pressure-sensitive label roll stock plants, timberlands, a paper slitting operation, and a sawmill facility. Headquartered in Green Bay, Wis., Green Bay Packaging Inc. employs over 4,600 team members and operates 40 facilities in 16 states, each with a dedication to innovative development of its products and forestry resources, with a focus on safety, sustainability, quality, and continuous improvement. For more information about Green Bay Packaging Inc., visit gbp.com.

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