What are the responsibilities and job description for the Associate Director, Affiliate Marketing position at Gen3 Marketing LLC?
Who we are!
Gen3 Marketing is the most seasoned and largest affiliate marketing agency globally. Headquartered in Blue Bell, Pennsylvania, with a strong presence across the USA, Canada, and Europe, the company boasts a team of over 200 professionals spanning six continents. Our reputation as the most awarded performance marketing agency speaks to our industry-leading results. From premium content to deals and loyalty, we build and maintain full-funnel programs that drive consistent customer acquisition and revenue growth. We leverage 17 years of relationship management expertise and data-driven capabilities to transform businesses.
As our agency continues to grow we are looking for an Associate Affiliate Director to join the team and be part of this fast-paced growing company.
LOCATION:
Canada and US locations will be considered except for the following US States: Washington, California, Nevada, Massachusetts, New Jersey, New York, Colorado Connecticut, Maryland, and Rhode Island.
Job Description
The Director, reporting to the Senior Vice President, is responsible for the successful execution of department objectives, performance standards, processes, employee relations, client management, and analysis in support of the overall growth and development of the affiliate team. In addition, the Director is responsible for monitoring team and client performance regularly to gather feedback and ensure overall growth, satisfaction, and retention.
- Oversees: Account Managers and Senior Account Managers
- Reports to: Senior Vice President
RESPONSIBILITIES:
- Work collaboratively to translate the company’s vision and goals into tactical solutions and results
- Review onboarding strategies for new clients and participates in the planning & presentation of the annual affiliate program proposals and quarterly business reviews (QBRs)
- Hosts weekly one-on-ones with the account team to review account performance in relation to predetermined action plan and KPIs, and provide recommendations for optimization
- Conduct regular client touch bases and report feedback to leadership along with proposed recommendations and solutions to improve support & services
- Review delivery team reports and summaries to stay abreast of program performance and progress in relation to the action plan and KPIs, providing feedback and guidance on areas of improvement for their team members
- Act as a point of escalation to help team members troubleshoot and resolve client, program, and publisher related issues
- Escalate all areas of concern in relation to client and/or individual performance issues to the SVP
- Identify industry trends and making recommendations to the leadership for new and creative ways to improve, automate and streamline our services
- Participate in the interviewing and onboarding of new team members
- Accountable for team staffing, bandwidth and program allocation
- Manage delivery teams’ P&L as it relates to department goals, targets and forecasting
- Assist Biz Dev with various ad hoc projects including case studies and proposals
- Assist Delivery Leaders with various ad hoc projects (white papers, blog posts, client testimonials etc.)
- Assess and support in client’s contract renewals, amendments, and potential renegotiations
- Conducting performance reviews for direct reports
- Participate in the interviewing and onboarding of new team members
- Accountable for client growth and retention
ABOUT YOU:
- 7 years of direct affiliate management experience; agency or network experience required; in-house experience a plus
- Knowledge of and experience working with Affiliate Networks (ShareASale, Commission Junction, etc.)
- Demonstrated supervisory, delegation, and strong mentorship skills
- Obsessed with action in a fast-paced, sometimes ambiguous environment
- Strong analytical and quantitative skills
- Ability to work on multiple priorities simultaneously, prioritizing and coping well under competing demands and pressure
- Possess a thorough understanding of the Affiliate Marketing environment
- A strong account management background, including past experience managing accounts
- Ability to influence and convince others, you have organizational know-how
- Team management, mentoring, and maintaining team cohesion abilities
What's in it for you?
- Hybrid work. Remote work options are available outside of head office locations
- Flexible work hours
- Summer Fridays
- Insurance coverage with cost incentives
- Paid parental leave benefits
- Advancement opportunities
- Ongoing training and development opportunities
- Opportunities to travel
- 401K contribution matching plan after 6 months
- Company sponsored events
