What are the responsibilities and job description for the Marketing and Communications Assistant position at George Mason University Careers?
Department: Global Education Office
Job Category: Part-Time / Hourly Wage
Job Type: Part-Time
Location: Fairfax
Salary: Salary commensurate with education and experience
Criminal Background Check: Yes
About the Department:
The units directly under the Senior International Officer (SIO) are the Global Education Office (GEO) and International Enrollment Partnerships (IEP); in addition, there is close collaboration with other international-focused units at the university such as INTO Mason, Mason Korea, and Office of International Programs and Services (OIPS). These units collectively support the internationalization efforts of the university and GMU's Strategic Plan, serving both students studying abroad, as well as international students coming to Mason.
About the Position:
The Global Education Office (GEO) is looking to fill the position of Marketing and Communications Assistant. The ideal applicant is a fast learner and a proven team player who has experience working in an office and possesses a strong knowledge of diverse social media channels. The successful candidate will assist the GEO’s marketing department in day-to-day operations, monitor and post on social media outlets, provide logistical support during key events, administer surveys, and hand out promotional materials. In addition, the Marketing and Communication Assistant works with staff in developing content for various media (flyers, brochures, web pages, social media, etc.), and gather and analyze market research.
Responsibilities:
- Drafts newsletters, announcements, promotional materials;
- Reviews documents for compliance with style and brand guidelines, edits for basic grammatical content;
- Prepares and designs content and graphics for design layouts for various media;
- Distributes marketing materials to intended audiences;
- Updates web pages and revises content as provided;
- Collects content and assists with upkeep of database;
- Engages students through class visits and presentations;
- Suggests new types of events to inspire global education;
- Assists with GEO study abroad fairs and events coordination;
- Creates social media schedule and produces content;
- Assists with generating ideas for postings;
- Monitors social media activities and identifies viable actions;
- Creates or procures photos or videos for events, websites, or social media and produces content for intended audience;
- Supports presentation materials by gathering quotations, statistics, videos, and photos;
- Gathers web site and social media traffic and analyzes usage;
- Performs marketing, content, and feature research; and
- Other duties as assigned.
Required Qualifications:
- Ability to be organized and detail oriented;
- A strong written and oral communicator ;
- A team player who can collaborate with others and enjoys meeting students; and
- Creativity, flexibility, and the ability to multi-task on projects throughout the year.
Preferred Qualifications:
- Strong knowledge of basic design principles, style, and communication standards;
- Ability to use desktop publishing and graphic design tools;
- Editorial, persuasive, and copywriting skills; and
- Multimedia (photography or video) skills.
Instructions to Applicants:
For full consideration, applicants must apply for Marketing and Communications Assistant at https://jobs.gmu.edu/; complete and submit the online application; and provide a cover letter, resume, and a list of three professional references with contact information.
Posting Open Date: September 3, 2024
For Full Consideration, Apply by: September 17, 2024
Open Until Filled: Yes
