Demo

Account Director APAC

George P Johnson Experience Marketing
MI Full Time
POSTED ON 3/1/2025
AVAILABLE BEFORE 5/26/2025

GPJ is the world's leading strategic experience marketing agency.

Job Purpose

This role will be responsible for leading one of our key global accounts, where you’ll work with the global GPJ team and a wider agency village to deliver complex sponsorship, exhibition and experiential marketing projects across the APAC region.

Key Responsibilities

Client / Account Management

  • Responsible for retaining and growing the assigned account, you will proactively seek opportunities to do more for our client.
  • Big picture thinking - You will apply your deep understanding of the client’s needs to help shape smart, relevant & proactive proposals.
  • Build and maintain effective client relationships, ensuring that all clients’ needs are listened to, understood and responded to in a timely way.
  • Ensure clear communication to the client regarding roles and responsibilities, scope, budget, schedules and project status / action items.
  • Ensure stability of revenues by managing existing projects to ensure client needs are met.
  • Ensure changes are clearly communicated to client and approved.
  • Assess performance metrics and provide insights to improve future projects.
  • Ownership of overall project success.
  • Responsible for defining and ensuring clarity of project scope.
  • Leads weekly client calls, client communications and debrief presentations.
  • Collates relevant post event data, including clients response on the post event evaluation.
  • Ensure compliance and championship of internal GPJ processes with internal and external stakeholders.
  • You will own overall responsibility for account revenue targets.
  • You will own the accountability for budget reconciliation and project closure within the prescribed timeframe.
  • You will manage the budget process from a profit generation perspective including expense management, client quoting and profit modelling.
  • You will manage the budget approval process and receipt of PO.
  • Provide quarterly reports for both the client and internal stakeholders at a global level.
  • You stay abreast of client billing escalation issues and ensure they are being resolved.

Creative Management

  • Collaborate with inter-organisation creative studio to ensure all creative content and agency solutions address the clients needs.
  • Participate in creative brainstorms to generate ideas for clients.
  • Success Measures

  • Develop deep trusted advisor relationships within the client.
  • Flawless delivery of client commitments, exceeding client expectations.
  • Positive team climate that inspires others to excel and deliver.
  • Seen as a valuable leader of inspiring the team to deliver beyond client expectations.
  • Expand current retained business and ensure continued repeat business with client.
  • Please note this role requires up to 25% travel.

    About you

  • You’ll have a ‘roll-your-sleeves-up’ approach and an amazing attitude to match.
  • You communicate with clarity, conviction and persuasiveness tailored to different situations.
  • You have an agile mindset. You keep everything in perspective and lead your team and business that way.
  • You are able to have strategic and complex financial conversations with clients.
  • You’re at ease in a fast-paced environment.
  • You know how to deliver to meet deadlines.
  • You are gifted with a super-human attention to detail.
  • Your Background, Skills & Experience

  • 10 Years experience in Events and Experiential at a global or regional agency.
  • Seniority level

    Director

    Employment type

    Full-time

    Job function

    Business Development, Customer Service, and Project Management

    Industries

    Events Services

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