Automotive BDC Manager

Position Summary:

The BDC Manager is responsible for implementing and following through on day-to-day activities of the BDC (Business Development Center) with the goal of maximizing internet generated showroom traffic in the New & Used Vehicle Departments, working hand-in-hand with Sales Management.

***Experience with our CRM, Focus (Reynolds & Reynolds), is preferred.

Compensation:

• Salary plus commission in range of $100-150k, dependent on prior experience (commission based on benchmarks to be discussed).
• Medical coverage offered - majority funded by George Wall Ford (funding amount dependent upon type of coverage and employee tenure).
• 401k with employer matching available.
• Paid time off as well as earned vacation time based on tenure.

Essential Duties:

• Work with the Digital Marketing Team to coordinate the dealership’s digital presence and maximize internet lead generation (both email and phone).
• Hands on approach to working with incoming email and phone leads to maximize showroom traffic and vehicle sales.  Oversee the performance of BDC staff.
• Motivate, counsel, and monitor the performance of BDC staff towards individual and departmental goals.
• Continue to follow up with unsold customers until they either buy a vehicle or exit the market.
• Ensure readiness for all BDC appointments.  Make sure Sales management is aware of the days appointments, vehicles of interest are clean, pulled around ahead of time, and a proper turnover to salesperson occurs when customer arrives.
• Ensure that all pertinent lists are worked, including lease terminations and customer lists of customers with above and beyond current incentives.
• Help coordinate the efforts between the BDC and the showroom to maximize opportunities. 
• Participate in sales meetings to ensure product and program knowledge, and awareness of current dealership advertising strategy.
• Know and understand the federal, state, and local laws which govern retail auto sales.
• Keep abreast of new products, features, accessories, etc. and their benefits to customers.

About George Wall Ford

George Wall Ford is family owned and operated and has been serving the Red Bank area since 1960, for over 60 years.  We are proud to be the highest volume Ford dealer in Monmouth and Ocean counties and one of the highest volume in all of NJ, while continuing to earn Ford's most prestigious honor for its dealers, the President's Award.  We have won this award year-after-year (18 times and counting), the award is based on sales effectiveness and customer satisfaction, and only goes to less than 10% of Ford's dealers.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.