What are the responsibilities and job description for the Digital Paid Advertising Specialist Job at Gesture in New York position at Gesture?
Job Title : Digital Paid Advertising Specialist
Location : New York, NY - NON-REMOTE / NON-HYBRID
Job Type : Full Time
About Us :
Join Gesture and be a part of revolutionizing the logistical e-commerce and marketing technology industry, where innovation meets passion, and technology shapes the future of consumer-to-brand relationships. At Gesture, we're dedicated to helping our employees discover their passion and purpose while redefining the way people connect and celebrate special moments.
What we're looking for :
We are seeking a highly motivated and experienced Digital Paid Advertising Specialist to join our team. If you're passionate about driving growth through digital advertising and are eager to work in a collaborative and creative environment, we'd love to hear from you.
Job Description
As a Digital Paid Advertising Specialist at Gesture you will be responsible for planning, executing, and optimizing digital advertising campaigns across various platforms to achieve the marketing objectives set by the company. You will play a pivotal role in driving traffic, conversions, and revenue while maximizing ROI. Your expertise in digital advertising platforms, data analysis, and strategic thinking will be essential in achieving success in this role.
Key Responsibilities :
Campaign Strategy and Planning :
- Collaborate with the senior management team and other departments to understand their objectives and develop effective digital advertising strategies.
- Conduct thorough research and analysis of target audiences, keywords, and competitors to inform campaign planning.
Campaign Execution :
Data Analysis and Reporting :
A / B Testing and Optimization :
Budget Management :
Stay Updated on Industry Trends :
Qualifications :
Preferred Qualifications :
Benefits :
Applicant Process :
Interested candidates are invited to submit their resume, cover letter, and any relevant coursework or projects. In your cover letter, please emphasize your key skills, experiences, and the reasons you're drawn to this role.
Join us in driving operational excellence and success in the e-comm / mar-tech industry. We look forward to welcoming a motivated and talented professional to our team!
We strongly encourage you to start by downloading our app. In addition, please visit gesture.vip at your earliest convenience to learn more about the company.
Gesture is committed to fair and equitable compensation practices. The pay range for this role is in addition to commissions and bonuses. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor. The total compensation package for this position may also include annual performance bonus, stock, benefits and / or other applicable incentive compensation plans.
Gesture has a KPI and Pacesetting culture. As such, we are seeking Sharp, Motivated, High-Performing team members.
The right candidate will experience the most success in this role, will have a START-UP mindset and is interested in growing with the company from a ground floor opportunity.