Manager of Influencer and Social Marketing

Job Overview

We are in search of an innovative and strategic Social & Influencer Marketing Manager to become a vital part of our dynamic marketing team. In this influential position, you will spearhead social media strategies, influencer marketing, and community engagement initiatives aimed at amplifying brand visibility and fostering engagement across platforms such as Instagram, LinkedIn, and TikTok. Your collaboration with the creative team will be crucial in executing compelling campaigns that keep our brand at the forefront of the latest social media trends.

Key Responsibilities

• Stay abreast of social media trends, viral content, and emerging platforms, keeping the marketing team informed.
• Propel growth across all social channels by implementing tailored strategies, innovative content, partnerships, and influencer campaigns.
• Partner with the creative team to conceptualize and execute engaging social-first video content.
• Cultivate and manage relationships with influencers and brand ambassadors, designing unique campaigns to support various initiatives.
• Highlight behind-the-scenes moments, including events and activities, to captivate audiences.
• Contribute to go-to-market planning and brand partnerships by integrating social media components into each campaign.
• Bring media coverage to life across social platforms, whether through earned or paid channels.
• Establish key performance indicators (KPIs) and assess results to gauge success.
• Oversee community interactions, ensuring timely responses on all social media platforms.
• Manage the daily execution of social media activities.
• Undertake additional responsibilities as needed to support the marketing team.
  
  

Required Skills

• Bachelor’s degree in Marketing, Communications, or a related field.
• 3-4 years of experience in social media strategy and community management, ideally within the healthcare or wellness sector.
• Proficiency in various social media platforms, including TikTok, YouTube, Instagram, and LinkedIn.
• Skilled in social listening tools and measuring social media ROI.
• Experience with brand partnerships and experiential marketing is advantageous.
• Strong organizational skills, capable of managing multiple projects from inception to completion.
• Excellent written and verbal communication abilities, with strong negotiation skills.
• Capacity to work autonomously as well as collaboratively within a fast-paced, expanding team.
• A positive attitude, eagerness to learn, and a willingness to engage deeply with project details.
  
  

Career Growth Opportunities

This role presents significant prospects for professional development, emphasizing innovation and excellence. With policies that support continuous learning, team members are encouraged to enhance their skill sets and advance their careers within our rapidly growing startup.

Company Culture And Values

Our company champions a collaborative and innovative culture where creativity flourishes. We prioritize teamwork and idea-sharing, fostering an environment that empowers individuals to take ownership of their projects while supporting one another in achieving common goals.

Compensation And Benefits

• Competitive salary commensurate with experience: \(100,000 to \)130,000 annually.
• Comprehensive benefits package including healthcare, dental, vision, and retirement plans.
• 401K with 3% matching.
• Unlimited paid time off (PTO) plus 12 observed holidays.
• Opportunities for continuing education and professional development.
• Employee stock options and additional rewards.
• A supportive and driven team environment, offering a chance to contribute to a fast-growing startup.
  
  

Employment Type: Full-Time