Demo

Marketing Operations Manager, Senior Level

Get It - Executive
San Mateo, CA Full Time
POSTED ON 1/20/2025
AVAILABLE BEFORE 2/18/2025
Job Overview

As a leading force in our marketing operations, we are in search of a Senior Marketing Operations Manager who is dynamic and driven to spearhead our marketing initiatives. Your expertise will play a pivotal role in refining our processes, enhancing growth, and integrating advanced technologies, including AI-driven solutions, to propel our success. This position invites you to collaborate with cross-functional teams, including sales and RevOps, to streamline operations and elevate our efforts.

Key Responsibilities

  • Oversee and optimize marketing automation systems to boost campaign execution and lead nurturing.
  • Enhance data integrity and segmentation through effective data governance and cleansing strategies.
  • Partner with sales and RevOps teams to refine lead handoff processes, establishing lead scoring and qualification criteria.
  • Develop and maintain marketing performance metrics and dashboards to guide strategic decisions and optimize marketing ROI.
  • Manage various marketing projects and technologies, ensuring timely completion and alignment with our operational roadmap.
  • Work collaboratively with IT and other departments to ensure seamless integration of marketing systems with organizational objectives.
  • Stay abreast of data privacy regulations and implement necessary compliance measures.
  • Serve as a knowledgeable resource in marketing operations, providing guidance to internal and external stakeholders.

Required Skills

  • Proficiency in marketing automation platforms (e.g., Marketo) along with CRM systems (e.g., Salesforce).
  • Strong analytical capabilities to interpret marketing analytics and reporting effectively.
  • Exceptional organizational and project management skills.
  • Excellent communication and collaborative aptitude.
  • Expertise in data management practices, encompassing data hygiene and segmentation.
  • Familiarity with compliance regulations (e.g., GDPR, CAN-SPAM) and data privacy best practices.

Qualifications

  • A Bachelor's degree in Marketing, Business, or a correlated field.
  • A minimum of 5 years of experience in marketing operations or a comparable role.

Career Growth Opportunities

This position offers significant opportunities for professional development by allowing you to engage with innovative technologies and strategies within the marketing operations sector.

Company Culture And Values

Join a vibrant and collaborative work environment committed to innovation and excellence, where your contributions will be valued and impactful.

Compensation And Benefits

  • Competitive salary ranging from \(130,000 to \)150,000, depending on experience.
  • A dynamic workplace that fosters professional growth and development opportunities.

Employment Type: Full-Time

Salary : $130,000 - $150,000

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