Demo

Digital Media Analyst Internship

Get It - Marketing
Cambridge, MA Full Time
POSTED ON 1/30/2025
AVAILABLE BEFORE 2/28/2025
Intern, Digital Media Analyst (12-Week Summer Internship - June to August 2025)

Job Overview

We are on the lookout for an enthusiastic Marketing Analytics Intern to join our Advanced Analytics & Orchestration team for a 12-week internship scheduled from June to August 2025. This position presents a valuable opportunity for candidates with a background in marketing and data analytics, especially those familiar with various media channels (including display, video, paid search, and paid social).

Key Responsibilities

  • Analyze data trends utilizing Adobe Analytics and Power BI reports.
  • Generate actionable insights aimed at optimizing marketing strategies.
  • Enhance and create reports featuring innovative visuals and data slices.
  • Use Adobe Analytics to assess the performance of both organic and paid media channels (display, email, paid search, and social media).
  • Keep abreast of industry trends and competitor movements to provide insights that guide marketing strategies.
  • Plan and implement analytics-based communications directed towards various stakeholders.
  • Summarize findings in presentations, outlining clear next steps and recommendations.

Required Skills

  • Strong capability to structure and present analytical insights in a compelling manner.
  • Previous experience in digital marketing analytics is preferred.
  • Familiarity with Adobe Marketing Suite or Google Analytics is beneficial.
  • Proficiency in business intelligence tools such as Power BI, Tableau, or Qlik Sense is required.
  • Advanced Excel skills (e.g., pivot tables, index-match, etc.) are necessary.
  • Understanding of digital marketing channels, including paid social platforms (e.g., TikTok, Meta), paid search, and programmatic advertising.
  • Strong analytical and quantitative skills, with experience in data storytelling and deriving actionable insights from complex datasets.

Qualifications

  • Must be legally authorized to work in the U.S.
  • Must be at least 18 years old by the internship start date.
  • Must be currently enrolled in an accredited college or university.
  • Ideal candidates are pursuing a Master's degree in fields such as:
    • Business Management, Marketing, or a related discipline.
    • Business Statistics.
    • Communication, Journalism, or Media Studies.
    • Digital Communication and Multimedia.
    • Public Relations, Advertising, or Applied Communication.
Career Growth Opportunities

This internship program is designed to facilitate hands-on skill development and provide opportunities for professionals to expand their expertise while actively contributing to projects that have a direct impact on real-world marketing decisions.

Company Culture And Values

Our organization is committed to fostering an inclusive and diverse workplace where every team member feels valued and empowered. We promote collaboration, innovation, and continuous professional growth.

Why Join Us?

As a mid-sized enterprise, we combine the resources and stability of an established company with an environment that encourages individual contributions and meaningful impact. Our internship program allows you to work alongside passionate professionals dedicated to achieving marketing excellence.

We strive to create an environment where diverse backgrounds, perspectives, and experiences strengthen our team and drive innovation. If you are eager to embark on an enriching journey in marketing analytics within a collaborative and forward-thinking atmosphere, we encourage you to apply today!

Employment Type: Full-Time

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