What are the responsibilities and job description for the Remote CRM and Email Marketing Manager (Contract) | WFH position at Get It - Marketing?
Job Title: Email Marketing and CRM Manager (Contract) - Remote | Work From Home
Job Overview
Join our dynamic marketing team as an Email Marketing and CRM Manager on a contract basis. This remote position provides an exceptional opportunity for a seasoned professional to spearhead impactful email marketing initiatives for a thriving direct-to-consumer brand. Your expertise will be critical in driving customer acquisition, engagement, and retention through strategic email campaigns.
Key Responsibilities
This contract role not only allows you to refine your email marketing strategies but also offers a platform for professional development through collaboration with industry experts and involvement in high-impact campaigns.
Company Culture And Values
We pride ourselves on a culture that fosters collaboration, creativity, and measurable results. Our commitment to diversity ensures that all voices are heard, and we celebrate the unique contributions each team member brings to our mission.
Compensation And Benefits
Employment Type: Full-Time
Job Overview
Join our dynamic marketing team as an Email Marketing and CRM Manager on a contract basis. This remote position provides an exceptional opportunity for a seasoned professional to spearhead impactful email marketing initiatives for a thriving direct-to-consumer brand. Your expertise will be critical in driving customer acquisition, engagement, and retention through strategic email campaigns.
Key Responsibilities
- Oversee and enhance the CRM database, emphasizing personalization, segmentation, and lifecycle triggers.
- Create and implement innovative customer lifecycle email strategies utilizing key customer data such as purchase anniversaries and birthdays.
- Collaborate with marketing leadership to strategize, design, and distribute regular email campaigns, ensuring a consistent cadence of at least two communications weekly.
- Construct and manage segmented email lists tailored to each campaign, validating content accuracy and device compatibility.
- Set up and execute automated trigger campaigns in partnership with design and content teams, ensuring timely delivery.
- Conduct A/B testing to assess hypotheses and optimize campaign performance.
- Ensure all email communications adhere to industry standards and best practices.
- Monitor and evaluate key performance indicators (KPIs) through dashboards, providing actionable insights for improvement.
- Extensive experience in CRM management and email marketing with a proven track record of executing and analyzing campaigns.
- Proficiency in email marketing platforms such as Klaviyo or similar tools.
- Exceptional organizational skills and meticulous attention to detail, particularly in proofreading and testing.
- Strong collaborative skills to effectively work with creative teams and communicate across departments.
- Analytical mindset, capable of interpreting data to drive performance enhancements.
- A minimum of 3 years of experience in CRM and email marketing management.
- A Bachelor's degree in Marketing, Communications, or a related field is preferred.
This contract role not only allows you to refine your email marketing strategies but also offers a platform for professional development through collaboration with industry experts and involvement in high-impact campaigns.
Company Culture And Values
We pride ourselves on a culture that fosters collaboration, creativity, and measurable results. Our commitment to diversity ensures that all voices are heard, and we celebrate the unique contributions each team member brings to our mission.
Compensation And Benefits
- Competitive hourly rate of \(60-\)70/hour.
- Contract position requiring 30 hours per week for a duration of 4-6 months.
Employment Type: Full-Time
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