What are the responsibilities and job description for the Remote Marketing Manager for Performance position at Get It - Marketing?
Performance Marketing Manager
Remote | Full-Time
Overview
Are you passionate about driving growth at the intersection of education and technology? Join a pioneering, venture-backed startup that is reshaping the landscape of STEM education. Our mission is to provide innovative and accessible learning tools to students around the globe.
As a Performance Marketing Manager, you will be instrumental in advancing our digital marketing initiatives. This role is essential for scaling paid digital campaigns while optimizing for cost-effective user acquisition. You will have the chance to influence our online brand presence, generate quantifiable results, and extend our reach in the education sector.
Key Responsibilities
At our company, you will have the chance to lead impactful marketing initiatives, collaborate across various departments, and significantly contribute to our mission of transforming education. Your performance marketing strategies will not only affect the company’s trajectory but will also create opportunities for professional growth and career advancement.
Company Culture And Values
We are committed to fostering an innovative and inclusive work environment where every team member is empowered to make significant contributions. Our dedication to diversity ensures that everyone feels valued and motivated to bring their unique perspectives to work.
Compensation And Benefits
Please submit your resume along with a cover letter that illustrates why you would be an excellent fit for this position. Include examples of campaigns or projects that you have led or significantly contributed to.
Commitment To Diversity & Inclusion
We are proud to be an equal opportunity employer. Our commitment to building a diverse and inclusive team is unwavering, and we celebrate individuality. We strive to create an environment where all employees feel valued and empowered to contribute their best work. If you require accommodations due to a disability, please let us know—your needs will be supported.
Employment Type: Full-Time
Remote | Full-Time
Overview
Are you passionate about driving growth at the intersection of education and technology? Join a pioneering, venture-backed startup that is reshaping the landscape of STEM education. Our mission is to provide innovative and accessible learning tools to students around the globe.
As a Performance Marketing Manager, you will be instrumental in advancing our digital marketing initiatives. This role is essential for scaling paid digital campaigns while optimizing for cost-effective user acquisition. You will have the chance to influence our online brand presence, generate quantifiable results, and extend our reach in the education sector.
Key Responsibilities
- Oversee and optimize SEM campaigns, focusing on budget management, bid strategies, and creative asset efficacy.
- Lead initiatives to enhance paid digital channels, ensuring efficient acquisition costs while maximizing return on investment.
- Develop, implement, and assess AB testing strategies to identify growth opportunities and optimize performance.
- Analyze target demographics and curate compelling messaging to bolster paid social media campaign results.
- Collaborate with cross-functional teams, including Product and Marketing, to design promotional campaigns aligned with seasonal trends.
- Contribute to organic social media strategies by generating innovative ideas to enhance authentic engagement on platforms such as TikTok, Instagram, Facebook, X, YouTube, and LinkedIn.
- Enhance CRM systems by designing and implementing email journeys and notifications to foster user engagement and retention.
- 5 years of practical experience in performance marketing.
- Proven track record in managing extensive SEM campaigns (100,000 keywords).
- Strong analytical capabilities with a focus on data-driven decision-making and optimization.
- Self-starter with a collaborative spirit, adaptable to a dynamic work environment.
- Familiarity with CRM platforms; experience with Iterable is an added advantage.
- Background in B2C sectors, such as e-commerce, membership marketing, or direct response marketing.
- A demonstrated ability to achieve measurable results through effective performance marketing strategies.
- Excellent communication and organizational skills.
- Proficiency in utilizing analytics tools and platforms.
- Capacity to thrive in a fast-moving, ever-evolving setting.
At our company, you will have the chance to lead impactful marketing initiatives, collaborate across various departments, and significantly contribute to our mission of transforming education. Your performance marketing strategies will not only affect the company’s trajectory but will also create opportunities for professional growth and career advancement.
Company Culture And Values
We are committed to fostering an innovative and inclusive work environment where every team member is empowered to make significant contributions. Our dedication to diversity ensures that everyone feels valued and motivated to bring their unique perspectives to work.
Compensation And Benefits
- Competitive salary with substantial equity potential.
- Comprehensive Medical, Dental, and Vision insurance (100% for you, 50% for dependents).
- Flexible work-from-home arrangements in a remote-first organization.
- Generous paid time off, holiday, and leave policies, including paid parental leave.
- 401(k) retirement plan.
Please submit your resume along with a cover letter that illustrates why you would be an excellent fit for this position. Include examples of campaigns or projects that you have led or significantly contributed to.
Commitment To Diversity & Inclusion
We are proud to be an equal opportunity employer. Our commitment to building a diverse and inclusive team is unwavering, and we celebrate individuality. We strive to create an environment where all employees feel valued and empowered to contribute their best work. If you require accommodations due to a disability, please let us know—your needs will be supported.
Employment Type: Full-Time
