What are the responsibilities and job description for the Social Media Paid Strategist - Remote (US) position at Get It - Marketing?
Job Title: Paid Social Strategist (US) - Remote
Job Overview
We are seeking a dedicated Paid Social Strategist to join our pioneering consultancy, specializing in social media advertising with a prominent focus on LinkedIn for B2B clients. In this role, you will be instrumental in developing innovative strategies that empower our clients to achieve their business objectives in an ever-evolving digital landscape.
Key Responsibilities
As a key member of our expanding team, you will have the opportunity to shape the future of social media advertising. This role not only offers the chance to work on diverse client projects but also encourages continuous professional development and networking within the industry.
Company Culture And Values
We are committed to fostering an inclusive and diverse work environment that values creativity, collaboration, and innovation. Our dynamic team is dedicated to pushing the boundaries of social media marketing and empowering our clients to succeed.
Compensation And Benefits
This is a remote-first position, allowing you the flexibility to work from anywhere within the U.S. (with potential global opportunities). Collaboration will take place primarily through virtual meetings and platforms such as Zoom and Slack, providing a supportive work environment that emphasizes productivity and work-life balance.
Employment Type: Full-Time
Job Overview
We are seeking a dedicated Paid Social Strategist to join our pioneering consultancy, specializing in social media advertising with a prominent focus on LinkedIn for B2B clients. In this role, you will be instrumental in developing innovative strategies that empower our clients to achieve their business objectives in an ever-evolving digital landscape.
Key Responsibilities
- Oversee and manage a portfolio of LinkedIn accounts, ensuring exceptional performance and measurable results.
- Act as a primary liaison for clients, delivering consistent updates, insights, and strategic recommendations.
- Collaborate effectively with vendors and operational partners to enhance workflows and ensure optimal results.
- Develop and execute tailored LinkedIn strategies for clients on a quarterly basis, aligning with their unique goals.
- Create, manage, and optimize paid media budgets for LinkedIn campaigns, focusing on maximizing ROI.
- Accurately position clients’ unique value propositions and messaging to align strategies with their brand.
- Maintain precise lead routing and CRM updates to effectively track and measure the success of campaigns.
- Leverage programmatic campaigns to achieve optimal impact for clients.
- Foster robust client relationships to identify cross-sell and upsell opportunities.
- Craft engaging ad copy, devise audience targeting strategies, and continually optimize ad performance.
- Minimum of 2 years of experience in a results-driven digital marketing agency, particularly in B2B social media advertising (experience with LinkedIn is highly desirable).
- Strong expertise in LinkedIn Ads, including familiarity with various ad formats such as conversation ads and document ads.
- Proficiency in tools such as Google Analytics, GA4, and Excel for analyzing campaign performance and making data-informed decisions.
- Comprehensive understanding of paid advertising principles, including keyword research and bid management.
- Proven track record of success with mid-market and enterprise accounts, delivering tangible results and nurturing long-term client partnerships.
- Strong problem-solving capabilities and a competitive spirit with a keen desire to enhance performance.
- Excellent communication skills, with the ability to convey strategies clearly and present data compellingly.
- Highly organized, capable of juggling multiple projects with a focus on prioritization and productivity.
- A bachelor's degree in Marketing, Business, or a related field is preferred.
As a key member of our expanding team, you will have the opportunity to shape the future of social media advertising. This role not only offers the chance to work on diverse client projects but also encourages continuous professional development and networking within the industry.
Company Culture And Values
We are committed to fostering an inclusive and diverse work environment that values creativity, collaboration, and innovation. Our dynamic team is dedicated to pushing the boundaries of social media marketing and empowering our clients to succeed.
Compensation And Benefits
- Comprehensive medical, dental, vision, disability, and life insurance coverage for you and your family.
- Access to mental health services, physical therapy, fertility support, and fitness resources.
- Unlimited PTO (with a minimum of 2 weeks), company holidays, birthday off, and paid parental leave.
- Traditional and Roth 401(k) plans with a 3% company match.
- Opportunities for annual bonuses based on tenure, which increase over time.
This is a remote-first position, allowing you the flexibility to work from anywhere within the U.S. (with potential global opportunities). Collaboration will take place primarily through virtual meetings and platforms such as Zoom and Slack, providing a supportive work environment that emphasizes productivity and work-life balance.
Employment Type: Full-Time
