Marketing Coordinator-Hybrid

Key Responsibilities:

• Audit various campaigns, including events and sales outreach, to ensure compliance with objectives and identify areas for improvement.
• Plan, execute, and track marketing campaigns across multiple channels, including email, social media, digital ads, and traditional media.
• Coordinate with internal teams to ensure timely delivery of campaign collateral
• Develop and curate content for marketing materials, including brochures, flyers, newsletters, social media posts, and website updates.
• Manage social media accounts by creating and scheduling posts, engaging with followers, and monitoring social media trends.
• Coordinate and manage logistics for marketing events, including trade shows, webinars, and podcasts.
• Maintain marketing databases and manage CRM systems such as Salesforce and Hubspot
• Organize and maintain the inventory of promotional items, marketing collateral, and proposal materials to ensure efficient access and use.
• Track, analyze, and report on the performance of marketing campaigns using tools like Google Analytics, social media analytics, and email marketing platforms to provide actionable insights and recommendations.
• Assist with shipping logistics and drafting Requests for Proposals (RFPs) as needed.

Skills:

• Strong written and verbal communication skills.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Basic understanding of marketing principles and digital marketing tools.
• Ability to multitask, prioritize, and manage time effectively.
• Attention to detail and strong organizational skills.
• Willingness to learn and adapt in a fast-paced environment.

Preferred Skills:

• Experience with graphic design software (e.g., Adobe Creative Suite) is a plus.
• Experience with Salesforce and Hubspot is a plus but not required.

Qualifications:

• Associate or a Bachelor’s degree in Marketing, Communications, Business, or a related field.

Benefits and Incentives

• Comprehensive Health Coverage:
• Group medical, dental, and vision plans available from the first day of the month following 90 days of full-time employment.
• Life and Disability Insurance:
• Basic life/AD&D, short-term, and long-term disability coverage provided, with options for voluntary life/AD&D.
• 401(k) Retirement Savings Plan:
• Eligible to participate in the company’s 401(k) plan at the beginning of the first calendar quarter following 6 months of continuous service.
• Paid Time Off (PTO):
• Accrue Paid Time Off starting on your first day of employment.
• Flexibility in Benefits:
• The company reserves the right to amend, modify, or terminate any benefits programs as needed.