What are the responsibilities and job description for the Marketing Director position at Gibson Homewares?
About Gibson
Gibson Homewares is the nation's leading producer of dinnerware, cookware, cutlery, tools, and gadgets - all the essentials needed for prep, cooking, dining, and entertaining.
For over 40 years and spanning four generations as a respected and trusted family-owned company, Gibson Homewares has developed a portfolio of brands across multiple categories.
The position is in the corporate offices .
Based in Los Angeles
City of Commerce), Gibson is known for delivering product lines with style and value to the global retail marketplace. Gibson's legacy brands include Gibson Elite, Gibson Home, and Soho Lounge. In addition, Gibson is a driving force behind
global brands such as Gibson Home, Gibson Elite, Soho Lounge, Bloomhouse,
Martha Stewart, Babish, Kenmore, Crockpot, Oster, Mr. Coffee, Sur La Table, Calphalon and Peanuts.
At Gibson,
PEOPLE ARE THE #1 PRIORITY . Gibson is always looking for new talent to join our growing team.
For more information, visit us at Job Title : Marketing
Director
Gibson is seeking a Marketing Director who has a track record of driving sales growth, and has sound knowledge of
brand / product development
combined with strong
managerial and administrative skills.
The Marketing Director is responsible for overseeing the development and execution of brand and product strategies, working closely with our key licensors and other external partners to maximize sales opportunities. Cultivating good working relationships is key. The Marketing Director works with key partners and stakeholders including product managers, designers, sales management, and other in-house marketers to create compelling programs that resonate with our customers and end-users / consumers.
Marketing Director Responsibilities :
Manage the work process and priorities
of the assigned marketing projects and team members.
Oversee and manage the
product approval process with our licensors.
Promote
brand guidelines
and identities
to generate sales .
Use companies' data to
communicate sales and product performance matrices.
Monitor and manage the processes associated with the
new product introductions
ensuring compliance
with brand guidelines and the company's objectives.
In collaboration with the graphics department, ensure all
packaging and promotional materials
have the most relevant marketing content
Marketing Director Requirements
Los Angeles based, in-office M-F, office located 9 miles East of downtown Los Angeles
College degree in related field
Minimum 7 years of related Marketing experience
Computer proficiency required, MS Office, Outlook, PowerPoint and Excel
Excellent communication skills, written and verbal
Experienced public speaker with strong presentation skills
