What are the responsibilities and job description for the Social Media Specialist (Part-Time) position at Girl Scouts of Greater Chicago and Northwest Indiana?
Position Summary
Girl Scouts of Greater Chicago and Northwest Indiana is seeking a motivated part-time Social Media Specialist. This is an exciting, fast-paced position in the evolving world of social media. This individual ensures that messages, content, and social engagement are relevant to the target audience and the Girl Scout brand objectives. Candidates must have excellent relationship-building, attention to detail, writing, and communication skills, along with a passion for the Girl Scout mission.
Duties and Responsibilities:
Content Creation and Development
- Create content (written, photo, and video) for several social media channels, including but not limited to: Facebook, Twitter, Instagram, Instagram Stories, Snapchat, LinkedIn, Pinterest, TikTok and YouTube.
- Manage the content calendar by creating theme, content and scheduling monthly requests across our platforms.
- Day-to-day social media engagement of several social media channels (replying to questions and concerns, adding new followers, following relevant accounts etc.).
- Respond timely to social media messages and comments.
- Track, analyze, and report out the performance of social media posts and channels and make recommendations accordingly.
- Work with in-house designer, freelance photographers and videographers, etc. to produce creative assets
- Follow and develop best practices for social media and share with Girl Scout staff and volunteers.
- Attend weekly team meetings
Required Skills
- Associate degree (minimum)
- Knowledge of all social media platforms
- Prior experience utilizing third-party social media scheduling software
- Ability to multitask and meet various deadlines.
- Timeliness and strong written and verbal communication skills with teams across the council
- Social media campaign creation and analytics tracking experience
- Must have experience creating content and graphics for social media using Canva and Adobe Creative Suite
- Proactive, driven, and creative individual with strong organizational skills
- Problem-solving, ability to take initiative, and de-escalating skills
Preferred Skills:
- Passion for girl empowerment and keeping up with generational trends
- Photography, video capturing and editing skills
- Paid ads creation and tracking
- Experience making website updates or desire to learn
