What are the responsibilities and job description for the Director, HCP Marketing position at GlaxoSmithKline?
Site Name :
Durham Blackwell Street, USA - Pennsylvania - PhiladelphiaPosted Date :
Jan 11 2025Are you looking for a challenging commercial role that allows you to influence a broad range of global leaders and helping to shape regional marketing solutions? If so, this Product Brand Management Director role could be an exciting opportunity to consider.As a Product Brand Management Director, you will lead efforts to support the launch of medicines, including the development of national and International & region-specific launch plans, and the assessment and development of tools / solutions for providers and patients in key markets.This role will provide YOU the opportunity to lead key activities to progress YOUR career, these responsibilities include some of the following...
- Develop national and International Launch Plans .
- Develop and implement a tactical plan to address key strategic imperatives.
- Partner with Local Operating Countries (LOCs) in mapping challenges and opportunities, and developing an equivalent process to support other LOCs in developing their own country specific solutions.
- Finalise patient pathway, patient potential tower and define patient opportunity in initial Global Launch Plan.
- Activate LOCs and support in the development of country level implementation plans pre-launch.
- Develop appropriate metrics, Key Performance Indicators (KPIs) and launch readiness objectives to support implementation.
- Manage direct report(s) to support implementation of broader tactical initiatives in the Treatment Global Launch Plan.Why you?Basic Qualifications :
We are looking for professionals with these required skills to achieve our goals : Bachelors Degree in business or related discipline.Commercial operational experience in pharmaceutical industry at a Local Operating Country (LOC) and regional level.Demonstrated experience with commercial aspects of the drug development process through to launch.Experience managing direct reports.Preferred Qualifications :
If you have the following characteristics, it would be a plus : Post Graduate Degree.Ability to utilize insights from key customers - patients, payers, providers - to drive key marketing decisions and forecasts.Experience leveraging organizational channels and influencing skills to facilitate successful project.Experience working on patient education and support strategies .Why GSK?
Our values and expectations are at the heart of everything we do and form an important part of our culture.These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork.
As GSK focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities : Agile and distributed decision-making - using evidence and applying judgement to balance pace, rigour and risk.Managing individual and team performance.Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution.Implementing change initiatives and leading change.Sustaining energy and well-being, building resilience in teams.Continuously looking for opportunities to learn, build skills and share learning both internally and externally.Developing people and building a talent pipeline.Translating strategy into action - a compelling narrative, motivating others, setting objectives and delegation.Building strong relationships and collaboration, managing trusted stakeholder relationships internally and externally.Budgeting and forecasting, commercial and financial acumen.
