What are the responsibilities and job description for the Marketing Coordinator position at Global Standard, Inc?
Overview
We are seeking a dynamic and detail-oriented Marketing Coordinator to join our team. This role is essential in supporting our marketing initiatives and driving brand awareness through various channels. The ideal candidate will possess a blend of creativity and analytical skills, with a strong understanding of direct marketing campaigns. As a Marketing Coordinator, you will collaborate with cross-functional teams to execute marketing campaigns that resonate with our target audience.
Duties
- Assist in the development and execution of marketing strategies to enhance brand visibility and drive sales.
- Manage product management tasks, ensuring that all marketing materials are up-to-date and aligned with product offerings.
- Create compelling copy for various platforms.
- Conduct market research to identify trends and consumer preferences that inform marketing strategies.
- Collaborate with the advertising team to design and implement effective advertising campaigns across multiple channels, including digital and print.
- Utilize Google Analytics and other tools to track campaign performance, analyze data, and generate reports for continuous improvement.
- Maintain the company website using WordPress, ensuring content is engaging and optimized for search engines (SEO).
- Support the advertising sales process by preparing promotional materials and presentations.
Experience
- Proven experience in marketing coordination or related fields is preferred.
- Strong understanding of e-commerce platforms and digital marketing techniques.
- Proficiency in copywriting with a keen eye for detail in grammar, style, and tone.
- Familiarity with HTML for basic web editing tasks is a plus.
- Experience in print advertising is desirable.
- Ability to work collaboratively within a team environment while managing multiple projects simultaneously.
- Excellent communication skills, both written and verbal.
If you are passionate about marketing and eager to contribute to exciting projects within a collaborative environment, we encourage you to apply for this opportunity.
Job Type: Full-time
Pay: $50,243.00 - $53,539.00 per year
Schedule:
- 8 hour shift
Work Location: In person
Salary : $50,243 - $53,539