What are the responsibilities and job description for the Marketing Communications Campaign Manager position at Global Technical Talent?
Job Title : Marketing Communications Campaign ManagerLocation : Oakland, CADuration : 12-month ContractWork Type : Remote (required on-site at most once a month)Pay Range : $55 - $65 / Hr Department Overview Our client's Marketing department is responsible for the planning, development, and execution of innovative marketing strategies that drive positive customer experiences and participation with products and program offerings. This includes safety and emergency preparedness, residential and business rate education energy efficiency, income qualifying programs, clean energy, transportation electrification, decarbonization, and a variety of other initiatives designed to help customers manage and achieve their sustainability and climate goals. Position Summary The contractor is responsible for the creative development, implementation, and ongoing support of customer marketing initiatives with a focus on a solar and battery storage program for income-qualified customers. This role will work closely with Marketing Strategists and trusted creative agencies in the identification of product and / or program messages, target audiences, and tactical plans and provide the necessary creative support to achieve the product and / or program goals. In this role, the contractor will be responsible for writing and executing creative briefs in partnership with advertising agencies and other external vendors to manage, design, and execute multi-channel. The contractor, in partnership with the Marketing Strategist, will track and analyze campaign performance metrics and continually re-evaluate campaign performance to optimize metrics. Responsibilities Develop creative briefs, campaigns, creative reviews, internal reviews, creative production, and coordination of all creative needs across key business products and programs. Day-to-day creative agency contact; including scope-of-work, the role of engagement, priorities, deliverables, evaluations, tracking against milestones, managing budgets, and resource optimization. Develop innovative ways to use marketing communications (print, web, multimedia, and social media tools) to foster collaboration and communication across all levels of the organization and the communities we serve. Collaborate with the Media Manager and creative agencies to ensure both cost and operational efficiencies are achieved across all campaigns. Keep up-to-date on industry trends and developing marketing technologies along with segmentation and targeting principles. Provide communication consulting, strategy development, and implementation services to assigned internal clients. Manage day-to-day aspects of projects, ensuring on-time, on-budget, high-quality deliverables, and Plan / client satisfaction. Secure timely estimate / proposal / change order approvals if working with an outside agency. Top Things Looking For : Ad Agency experience (either working for or with). Project / campaign management experience. Digital marketing experienceQualifications Minimum : Bachelor's degree in Marketing, Communications, or a related field, or equivalent work experience 7 years of relevant marketing communications experience managing multichannel, integrated marketing communications campaigns including demonstrated experience with : Creative agency engagement and management Budget management Traditional and digital advertising Search Engine Optimization and Marketing Desired : Ability to manage multiple and potentially conflicting goals for effective resolution Demonstrated ability to work under tight deadlines, show thoughtfulness in campaign development, and resourcefulness in gathering requirements, input, and feedback. Experience with Copilot, Chat GPT, or other AI technology Consistent proactivity Accuracy and attention to detail Exceptional verbal / written communication skills Passion for clean energy and / or sustainability Demonstrated skill in building team consensus and working effectively and collaboratively in a multi-discipline, multicultural environment Notes : Only submit candidates currently residing locally to Bay Area work location(oakland) within the service territory. The role is primarily remote but will be required on-site at most once a month at oakland go. Will provide a laptop and any other equipment needed to be provided by the respective supplier.Benefits : Medical, Vision, and Dental Insurance Plans 401k Retirement Fund About The Company : Leading natural gas and electric energy company serving millions of customers across the United States. Offers reliable energy delivery and a positive work environment. Join our team and make a difference in your community.25-16670 #gttjobs #LI-GTT #LI-Remote
Salary : $55 - $65