What are the responsibilities and job description for the Affiliate Manager position at Gold Coast Dental?
Do you love looking at the data and having it drive your decisions? Are you ready to work at a company where you’re judged based on your actual results, rather than someone’s feelings about how you’re doing? Are you excited about taking responsibility for your own results and then having the autonomy to make the decisions required to meet them? If so – welcome to your dream job here at Gold Coast Dental!
We are looking for a leader who can assemble and drive an affiliate team to produce an over abundance of new patients in our dental offices. You must be experienced in various affiliate marketing strategies and be able to have a discussion about the challenges and opportunities that affiliate marketing poses to a brand. Bonus points if you have a strong affiliate PPC background. Extra bonus points if it’s in healthcare. If this sounds like a fit, please apply and we look forward to talking to you soon.
Now it’s time for an AI generated, but still pretty good, generic job description for an Affiliate Manager:
Job Summary:
We are seeking an experienced Affiliate Manager to join our dental group. The primary role of the Affiliate Manager will be to cultivate and manage a network of affiliates to drive new patient growth, typically through a Pay Per Call or Pay Per Lead relationship. This position requires a proactive approach to partnership management and a deep understanding of affiliate marketing channels within the healthcare sector.
Key Responsibilities:
Affiliate Recruitment: Identify, recruit, and onboard new affiliates who align with our brand ethos and target demographics. This can include networks and resellers.
Relationship Management: Build and maintain strong, long-term relationships with affiliates. Regularly communicate with affiliates to foster engagement and ensure mutual benefit.
Strategy Development: Develop and execute affiliate marketing strategies that increase patient referrals and enhance brand visibility. Analyze market trends to adapt strategies accordingly.
Performance Monitoring: Track, analyze, and report on affiliate performance metrics (e.g., patient referrals, conversion rates, marketing ROI). Use data to optimize affiliate campaigns and partnerships.
Marketing Collateral: Work with the marketing team to create compelling marketing materials and offers for affiliates to distribute. Customize content where necessary to fit different affiliate profiles.
Compliance and Training: Ensure all affiliate activities comply with legal, ethical, and company standards. Conduct training sessions for affiliates on product knowledge and promotional techniques.
Budget Management: Manage the affiliate marketing budget, ensuring a good return on investment while exploring cost-effective marketing opportunities.
Negotiation: Negotiate terms of partnership agreements to ensure they are beneficial to both the dental group and the affiliate.
Qualifications:
Education: Bachelor’s degree in Marketing, Business Administration, or a related field.
Experience: At least 3-5 years of experience in affiliate marketing, preferably within the health or dental sector.
Skills:
Strong understanding of affiliate marketing platforms and tools.
Excellent communication, negotiation, and relationship-building skills.
Proficiency in data analysis and performance metrics.
SEO, content marketing knowledge is a plus.
Ability to work independently and as part of a team.
Familiarity with HIPAA and other healthcare marketing regulations.
Preferred:
Experience with CRM software and marketing automation platforms.
Knowledge of dental services and industry trends.
Salary : $100
