What are the responsibilities and job description for the Senior Manager, Corporate Affairs Digital position at Golin?
Senior Manager, Corporate Affairs Digital
About Golin’s Corporate Affairs Practice:
Whether your company’s brand is consumer-centric or a business-to-business, you have a story to tell. As the impact and speed of change continues to accelerate rapidly, blurring the lines between corporations and consumers, internal and external, media and brands, and employees and customers, telling that story to your key stakeholders gets more challenging.
We use bold, creative thinking to change how the world sees and thinks about companies, businesses, and brands – and how they perceive the world.
Informed by data, we take real-time storytelling to the next level, earn the attention of audiences that matter and drive reputation and business results. We Go. All. In.
Our Corporate Affairs Practice is comprised of former reporters, government staffers, in-house communicators and storytellers, digital and social media gurus and analytics experts offering a full suite of corporate communications capabilities, including:
- Corporate reputation counsel
- Corporate positioning, narrative and creative platform development
- Competitive landscape and positioning research & counsel
- Corporate issues & crisis management, including litigation, transaction support, strategy changes, pre-/post-crisis recovery, leadership change
- Corporate media relations
- Corporate digital & social engagement
- EV360: Executive vision, visibility & social engagement
- Transformation & engagement
- Integrated Corporate-Consumer program development
- Social impact and inclusion
- Public affairs: policy & influencer engagement
- Earnings Communications; IPO, M&A, SPAC, restructure
- B2B and Enterprise newsroom & content strategy
Want to “Go All In” with us? Here are the details:
We’re looking for a digital strategist who is all about enhancing corporate reputation.
What You’ll Do:
- Develop and execute corporate social strategies including swimlane development
- Manage corporate social accounts for companies and individual executives
- Write content with the gravitas of a C-Suite executive
- Audit clients’ social accounts and that of their peers and understand what makes them success (or fail)
- Directly manage flawless execution of digital and social strategies, including content ideation and production, community management oversight, paid media optimizations, social media analytics, influencer activations and more
- Analyze existing and potential clients’ social media and digital landscape, and make strategic recommendations to achieve client goals alongside our digital Analytics team
- Partner with PR and content teams to achieve client communications goals
- Conduct research, assemble presentations and present in new business pitches
- Help guide junior staff on professional development
- Proofread and edit digital content as needed
- Oversee and contribute to reporting on your digital activations
What You Have:
- At least 5 years of professional experience in an agency or in house
- Deep experience with LinkedIn
- Relevant experience across key social media properties including, but not limited to LinkedIn, Instagram, YouTube, X, Threads
- Experience writing and creating strategies for C-suite execs on social media (LinkedIn a must)
- Experience managing corporate social handles
- Experience with social listening tools (example: brandwatch)
- Excellent writer with the ability to write like a C-suite exec, ability to master different voices
- Experience/interest in the corporate and financial services space
- Skilled at social media analytics, reporting
- Ability to use PPT to share a strategy and tell a story
- Collaborative attitude and willing to roll sleeves up to complete great work
- “Driver” personality with solid client-facing skills
- Pulse on emerging social platforms and cultural trends
- Social content strategy experience
- Understanding of social media analytics and optimizations
- Expertise in social media listening and reporting
Salary range: $70,000 - $130,000
Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate’s skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations.
Golin is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.
Salary : $70,000 - $130,000
